LaymanX
Senior Member
- Joined
- Jan 11, 2011
- Messages
- 581
- Reaction score
- 281
It is a branding exercise masquerading as a clothing business. I'm all for high-tech fabrics (hence the interest in the Toray fabrics that Kuiu offers) but that pitch seems a little silly. If they work as promised text them with actual outdoors people not a stupid video dragging a hoodie behind a car.
Orvis just released a performance pro line and they tested for 18 months with a variety of accomplished anglers, then they took the feedback and tweaked.
Anyway, OP has lots of options.
lefty
But what if I need to pull an oil rig in a violent, icy sea using only my parka?