Gianni Cerutti
Distinguished Member
- Joined
- Jan 26, 2012
- Messages
- 3,282
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Oh just having some lunch at work.
What up, @no frills !
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Oh just having some lunch at work.
What up, @no frills !
i was in an omega boutique not too long ago and it sucked. the people working there clearly did not know jack about watches and were just spewing out whatever they were taught in training like omeeeega parrots. not to mention it was in some back corner of a mall and there was no feeling of exclusivity/fancy-pants-ness or anything special at all really about the space or ambiance.
kind of the exact opposite of what they claimed they were trying to do with these boutiques. if they are mostly like this, the idea will fail imo.
interesting to hear this. in london, paris and berlin they've invested in prestigious locations and the boutiques are almost intimidating, with bouncers to buzz you in etc. swatch group management is very focused on the asian spend (much of which takes place in European capitals), it's likely that smaller cities in the US are just not a priority
To add to the topic of bouncers and security - there are legitimate risks when you're talking about portable high value inventory like watches. Cartier's flagship store on Fifth Avenue went through a smash and grab just a few months ago - after the perpetrators were foiled by the security guys at Wempe. So if it seems unwelcoming for some, it's the price some dealers have and want to pay given what they sell.
Today's timepiece. Why am I wearing this one so often? Because I missed her so much.
... simple but beautiful ... always on top.
Meh, I wouldn't read much in to anyone's individual experience. Stitch had a bad one in the States, I had a good one. Moo just said he had one similar to Stitchy's in Paris. I think like most stores, experiences can vary depending on the sales person you hit that day. Sure, it would be great if every employee at every store was great, but that's rarely the case IMO. FWIW, the boutique in King of Prussia (suburb of Philadelphia) have a "bouncer" dressed in a suit and tie that must let you in to the store as well, this is not uncommon for high end jewelry/watch stores, and I'd assume most of the other boutiques have some similar. The boutique in my area seems to be focused on the consumer that walks in and buys a Rolex because they know the brand and what the brand can symbolize. Those consumers aren't necessarily watch people, but they recognize brands. The staff I talked to at the KoP location happened to love to talk watches, and not just Omega; maybe it's the exception or maybe it's more of the rule, I'm not sure anyone can say one way or the other with any certainty. I can't even say the other employees of the boutique I visited are any good or not.
thanks, gianni!
well said. i think you hit the nail on the head. i just wonder if they might be better served with less boutiques, and to hire top notch people for these prime locations, and leave the majority of the malls to ADs. then again, they know the what the numbers are, and if they are making money, they must be doing something right, even if its not something TWATers like.
man that would be awesome. maybe a KoP meetup one of these days!
yeah they need to train these bouncer types a bit better though, i remember one eyeing me up and down at least three times before buzzing me in. i guess he was registering a shaven-headed mixed race guy in jeans, t shirt and leather jacket, but it was a distinct turn off to me; for a moment i had a ridiculous urge to pull up my sleeve and show him this
thank you! i'm actually wearing omega today. i considered the DSOM but decided i prefer the classic