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Anna Wintour predicts end of fast fashion. I hope she's right, but doubt it:
Wintour said coming out of the pandemic, she expects consumers to focus more on shopping at brands and designers that they feel reflect their own values and those that are more sustainability-minded.
"I think they are going to care deeply about sustainability," she said, and "about the value of what they are buying."
Wintour said coming out of the pandemic, she expects consumers to focus more on shopping at brands and designers that they feel reflect their own values and those that are more sustainability-minded.
"I think they are going to care deeply about sustainability," she said, and "about the value of what they are buying."
One of the most influential people in fashion hinted that the coronavirus pandemic could end the era of inexpensive, disposable fashion popularized by Forever 21 and H&M
"I think everybody is rethinking what fashion stands for, what it means, what it should be."
www.businessinsider.com