Loss of style points?

[Fortysomething]

Does appearance in GQ result in a loss of style points, or perhaps 'SF' points? a.p.c. jeans are shown in the latest edition.

Is that a bad thing or a good thing? Bad that they are now more open to the masses or good that others are now realizing what many here have thought?

 

[kiya]

PC?
Trust me, APC has definitely been in GQ before.. and Details.. and every other mainstream magazine you can think of...

 

[Nouveau Pauvre]

The whole appeal of brands like A.P.C. is timelesness and subtle branding. That way when those brands do get hyped you don't look like an asshole for rocking it.

Now if you were wearing True Religion's before they really started getting popular that's a whole nother story.

 

[chronoaug]

PC, Acne, Band of Outsiders and other forum brands are in GQ pretty much every issue. Doesn't really matter.

Just an observation. It seems that every tie they show in the magazine is a BoO tie and every other plain white shirt is Thom Browne.

 

[FiveFiveFive]

Wow, has GQ really become the barometer for played-out fashion -- if it likes something, it's no longer OK to wear it?

The people at Barney's are that way with Nordstrom, apparently. I recently told a few Barney's workers that Nordstrom started carrying Steven Alan, and they were absolutely disgusted. I also heard Barney's is cutting off Trovata because you can find it on Nordstrom racks now. It struck me as incredibly snooty.

Edit: Just to add to Chrono's post, GQ not too long ago touted Rag and Bone, Engineered Garments, and Nom de Guerre as brands it's excited about. D'oh.

 

[kiya]

Originally Posted by FiveFiveFive

Wow, has GQ really become the barometer for played-out fashion -- if it likes something, it's no longer OK to wear it?

The people at Barney's are that way with Nordstrom, apparently. I recently told a few Barney's workers that Nordstrom started carrying Steven Alan, and they were absolutely disgusted. I also heard Barney's is cutting off Trovata because you can find it on Nordstrom racks now. It struck me as incredibly snooty.

But this business model is what makes Barney's..
People go there to find what is not available everywhere else...
As snooty as it may be, this is why people make a big deal about "OMG i went to Barney's!"

 

[FiveFiveFive]

I suppose, in some respects, this exposes the inner-label-whore in some of us. We can't just look at a shirt or a pair of jeans for what it is. It can have exquisite fitting and details -- and we'll love it -- but then we'll look at the label and discover it's a brand that GQ likes or Nordstrom carries, and suddenly the shirt and jeans are garbage.

 

[kiya]

Originally Posted by FiveFiveFive

I suppose, in some respects, this exposes the inner-label-whore in some of us. We can't just look at a shirt or a pair of jeans for what it is. It can have exquisite fitting and details -- and we'll love it -- but then we'll look at the label and discover it's a brand that GQ likes or Nordstrom carries, and suddenly the shirt and jeans are garbage.

I think you're half right.. there's definitely the part of the consumer base that's very label-whorish.. then there's the half that understands that once a product has made it into a store like Nordstrom/Macy's/UrbanOutfitters/etc. then it's hit a level where the quality HAS to dip at least a little bit and the attention to detail on the production level has to drop once production goes into numbers that can support a store like Nordstrom.

 

[mack11211]

It's not simply snobbery, at least not all the time.

Sometimes when a niche label goes 'mass' the makers also dilute the style and quality.

 

[chronoaug]

I don't think people on this forum are going to stop enjoying BoO, acne, apc, and others because of GQ. A pair of acne max cashes below retail is still near the top of my want list.

 

[Mauro]

two thirds or more of this forum reads either GQ or Details. Like kIya and the others have stated all the great brands upcoming and tride and true have been in GQ at one point. No big deal. It's a great men's magazine.

 

[FiveFiveFive]

Originally Posted by kiya

I think you're half right.. there's definitely the part of the consumer base that's very label-whorish.. then there's the half that understands that once a product has made it into a store like Nordstrom/Macy's/UrbanOutfitters/etc. then it's hit a level where the quality HAS to dip at least a little bit and the attention to detail on the production level has to drop once production goes into numbers that can support a store like Nordstrom.

I understand it to some degree. If I owned a small boutique-type store that carried lesser-known brands, I'd probably pride myself in being "that store" where you could find hard-to-find stuff.

But from a consumer perspective, it doesn't make any difference to me where I buy Band of Outsiders or Rag and Bone, so long as it's the same thing.

But you make a good point about "becoming mainstream" often equaling "weaker product." It happens sometimes. Just look at the Black-Eyed Peas.

 

[hossoso]

The hardest thing to come to terms with when you lose style points is that you can never get them back. You're just circling the drain. I'll send a lilly.

 

[jet]

Apc has been in gq for years.

Details also regularly features lanvin, prorsum, jil sander and margiela who cares.

 

[Get Smart]

Details showed a lot of APC tailored wear back in the mid 90s, nothing new there with that relationship

but when brands hit GQ/Details it just means more competition at sale time for S-M sizes