BColl_Has_Too_Many_Shoes
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I don’t think AM can get away from GYW, it’s industrial standard for beginner of good shoe, imagine you walk into AM as a new brand and some one tell you there is AW, and it’s better than GYW at same price, I think you will find more cynics than supporters...
AW has to be more expensive than GW by just the right amount I suppose, too much people move to HW, too little people think it’s market gimics, and all without given much thought to actual construction
Well then something has to give because if people find a style of shoe they like from TLB Mallorca (for instance), why go to AM for a leather that visibly looks no different. Or a construction method that is only marginally better. Yet the shoe will be more expensive?
Concessions have to be made somewhere.
Sure AM has the reputation amongst the niche market, but I have seen many many more advertisements for the Carmina or TLB Mallorca shoes. It doesn't necessarily make those brands better, but if you constantly hear and see those names, more often than not you make a connection. A reinforcement if you will.
Oh and a separate thing, what’s the true appeal of StC? The last customization? I looked at their mode and there are almost no time I went “I want this”, not sure why (regardless construction etc).
Might just be me but I never saw a StC that I liked (thus never cared for construction, so harder to put value in there)
Well the main selling point is indeed the construction. The customized last. The style.
The structure.
The structure cannot be mentioned enough. StCs have thicker & longer stiffeners than most brands out there. So stiffness typically means it takes longer for them to look worn which translates to a more together or cleaner shoe.
Personally, I see fewer creases along the vamp and throughout the shoe versus other brands.
Another thing that isn't readily apparent is how the shoe looks. In the pictures they look nice. In person, the shoes look extremely elegant. The colors always more vibrant than pictures. The pictures do not capture the full gravity of the shoes.
I feel the same way about Hiro Yanagimachi shoes. People tend to go Ga ga over Y. Fukuda, rightly so, but when you have a HY shoe in front of you that's usually when you "get it".