UNIFORM LA CHILLICOTHE WORK JACKET Drop, going on right now.
Uniform LA's Chillicothe Work Jacket is an elevated take on the classic Detroit Work Jacket. Made of ultra-premium 14-ounce Japanese canvas, it has been meticulously washed and hand distressed to replicate vintage workwear that’s been worn for years, and available in three colors.
This just dropped today. If you missed out on the preorder, there are some sizes left, but they won't be around for long. Check out the remaining stock here
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Well in somehow you think everything is perfect, looking at their clothes, background, music, models you just wanna buy the damn clothes and your brain plays with you
I've never felt that at all, and I'm the kind of person who buys into almost anything with a decent advert.
To me the RLPL always looked like something you'd see trying to represent the real world. For example if you've read An Inspectre Calls, I would happily set the entire play in a RLPL advert.
There is something a little false about the whole thing. Like someone putting on a play about new money. It feels like a period drama, not a life being lived.
The primary deficiency of Ralph Lauren advertising over the years is that all of it is completely devoid of a sense of humor and lightheartedness. This deficiency always keeps it one rung below being sophisticated.
A contrary example from the off-the-rack world [images of Kiton ads]
While it is possible that RL Inc and its hired hands are slyly making fun of its customers, I think it more likely that what you view as camp is everyday operating obsequiousness to the proven marketing success of s single message over three decades. Try joking about Apple at an Apple meeting, or any other dominant American enterprise.
True believers only. Period.
Those ads are less Algonquin Round Table, and more Heavens Gate. I rather doubt any advertiser finding humor in Ralph Lauren's lifestyle branding would last long in a meeting with the company's bureaucracy.
Well maybe you are right, never thought about it that way. I sitll like it but not all RL adv... are like this?I've never felt that at all, and I'm the kind of person who buys into almost anything with a decent advert.
To me the RLPL always looked like something you'd see trying to represent the real world. For example if you've read An Inspectre Calls, I would happily set the entire play in a RLPL advert.
There is something a little false about the whole thing. Like someone putting on a play about new money. It feels like a period drama, not a life being lived.
Hm didn't know about that, google it. Looks little like purple label, there adv.. that is.The Purple Label ads are always great; I like to grab the pamphlets when I see them. Also good ones are Phineas Cole by Paul Stuart.
+ 1To me, these ads are meant to reflect the old money WASPY northeast lifestyle, or at least what people think that is. A big part of the appeal seems to be the "man of leisure" implications, such as wearing a three piece pinstripe suit, not because you're going to work, but because you are going to a nice lunch in the south of france or the hamptons.
I can definitely see the appeal behind the advertising and yes it is beautiful, even if the actuality of that background/lifestyle isn't what is depicted for many (less these days anyway).
You're probably right re: motives/intent.
Still, regardless of intent, I certainly derive more entertainment from the RL ads. And that enjoyment in itself makes me still like the brand, even if I hardly have any of it left in my wardrobe these days.
Mind you, I find myself chuckling at quite a few Tom Ford and Dolce & Gabbana ads too, so perhaps my sense of humour is rather disturbingly skewed.