men style magazine

Originally Posted by Francisco

Click to expand...

That's strange. They should start with English as I believe Chinese are just slowly but surely getting from knowing their LV, Hugo boss, Armani to Brioni, John lobb and other top brands. Whereas the Westerners are more awared as those brands are from the west and easier to get.

Maybe for the members in Style forum should give their feedbacks about starting the English version one over here and we just simply sent this link to those publishers to have a look.

U visualize rice patties and rickshaws. You forget the cities they call Hong Kong, Beijing, Shanghai.

Originally Posted by UpperWestie

Click to expand...

U visualize rice patties and rickshaws. You forget the cities they call Hong Kong, Beijing, Shanghai.

I am not looking down on them or something like that. If anyone think this way, i do apologise. But then think about the states in US, the countries in Europe. There are more interested party concerned. Isn't it?

Dont worry, I was teasing. For luxury brands US is the biggest market, but it is slowest growth market. LVMH sales in 2007 - US 4bn euros/ 5% growth, Asia ex JP 3bn euros /15% growth. Marketing dollars will be focused in the Asian markets...

Hopefully they can hear us and have start rolling out the English version soon.

Where can one get Rake magazine in the San Francisco area?

Originally Posted by pocketsquareguy

Click to expand...

Where can one get Rake magazine in the San Francisco area?

Afaik, its necessay to subscribe if you're in the US. Go to their website at therakeonline.com for details. It won't be cheap. Awesome Publication though.

I am going to Singapore soon. Hopefully can get a copy there.
It is really a sad things to see those long time established magazines like GQ, Esquire, Details and others that can't be in the same league as those Japanese one.

As for comparison of GQ, i think the British one is far better than the US. Any opinion?

I just went online to order a copy of Rake. There are 6 issues a year and it costs $130 for a subscription sent to the USA. I went ahead and ordered a back issue #3 for $30 including delivery. They don't have an option for ordering the current issue. I'll let you know how quickly it arrives and what I think.

Originally Posted by pocketsquareguy

Click to expand...

I just went online to order a copy of Rake. There are 6 issues a year and it costs $130 for a subscription sent to the USA. I went ahead and ordered a back issue #3 for $30 including delivery. They don't have an option for ordering the current issue. I'll let you know how quickly it arrives and what I think.

Imagine with this price of $130 for 6 issues a year and there are still so many people only giving good comments, i think the rest of the men's magazines should wake up their ideas.

Just received my Sept issue as well and have looked through it at least 5 times. The two page tutorial on getting tie dimples was more informative (in japanese no less!) than every GQ I have ever read!

I ran down to Japantown here in SF today before work and picked up July and August copies of Men's Ex, one Uomo, one Leon, and some other publication ( can't recall, as I left most of them in the car). 5 magazines for a total of $67.

Men's Ex no doubt blows away anything I've ever seen before, but it's basically a photo reference. I'd have to politely disagree with anyone who says it's educational though. The large majority of the pages that are listing items don't even show the products name in English. This might be just on oddity with one of the two issues I have though.

Either way, the highlight photos of cloth, leather, etc. are amazing. And they would make a killing reprinting it in English for sure.

It turned me on to a watchmaker that I had never hear of before that makes some amazingly cool looking watches. Chaumet, a french watchmaker has some very clever modern designs that aren't overdone or complicated. Being in Japanese, it's very hard to figure out certain model names since they don't come up well on a google search either.

I have to disagree with most of you that a magazine like Men's Ex would do well here in the States. If you bothered to look at the magazine closely you would see that it's built on a different business model. Most crapazines in the states are built on an Ad based revenues model whereas magazines like Men's Ex are built on a subscriptions based revenues model.

That's why crap like GQ and Esquire are full of ads. The publisher doesn't make much money from the subscriptions. In order for Men's Ex to survive it would have to a) sell the magazines at a high price and b) have enough sales and subscriptions to make it worthwhile. These are two very difficult hurdles for it to overcome in the states in my opinion.

Most men in the states are pigs. They couldn't care less how they dress. That's why 99% of them look like crap and seem to enjoy wallowing in the filth. Hell, even movie stars here dress like losers. So can Men's Ex survive on getting less than 1% of the men interested in a expensive mag? I doubt it.

Case in point, I was an early subscriber of the magazine Men's Vogue. It was no Men's Ex but it was moving in that direction and by far better than GQ or the likes. Guess what? They folded within a year and a half after spending tens of millions trying to get the average American pig men to subscribe.

That stands in stark contrast to the Japanese who are on the opposite extreme. They are extremely brand conscious well as quality conscious. They really care about having the best quality items made from around the world. It's just a very different culture.

The men at SF are more akin to the Japanese than the average American. Unfortunately there aren't enough of us to make it worth their while for them to publish in English.

/\\ Zis izt correkt. /\\

Esquire , GQ are technically crap magazines full of product placement...
The journos working for them have their own interest in pushing certain products...
I have read recently that Emma Willis is in the world top 5 shirt makers and that was from Nick Foulkes..Emma Willis is not even making their own shirts themselves...
I never buy these magazines and if I had to , i will go for Japanese or continental niche mags instead of GQ or Esquire..

Originally Posted by jcc123

Click to expand...

I have to disagree with most of you that a magazine like Men's Ex would do well here in the States. If you bothered to look at the magazine closely you would see that it's built on a different business model. Most crapazines in the states are built on an Ad based revenues model whereas magazines like Men's Ex are built on a subscriptions based revenues model.



Agree with all of this, but... why can't men's ex or leon do a English translation version? exact same content just with english text - they could sell the same edition in every english speaking country