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John Lobb Online Store

robin

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Nice. Hopefully more high end shoe makers will start doing this as well.
 

RJman

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There's a sticky of links to high-end shoe sites so people can compare and contrast if they have too much time.

But consider this: do you want your shoemaker investing a lot of money in a glitzy website, or focusing on making shoes? Those that are part of a wealthy family of companies (such as Lobb Paris (Hermes) or Berluti (LVMH) can throw money at that... but a family-owned shoemaker like Lobb London can't or won't. Think about that.
 

jon5986

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Originally Posted by RJman
There's a sticky of links to high-end shoe sites so people can compare and contrast if they have too much time.

But consider this: do you want your shoemaker investing a lot of money in a glitzy website, or focusing on making shoes? Those that are part of a wealthy family of companies (such as Lobb Paris (Hermes) or Berluti (LVMH) can throw money at that... but a family-owned shoemaker like Lobb London can't or won't. Think about that.


I don't agree with this. Cleverley is a family run business and they have a nice website. I think given that people can't always make it across the world, they want to be able to read/view info about the company online.
 

RJman

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Originally Posted by jon5986
I don't agree with this. Cleverley is a family run business and they have a nice website. I think given that people can't always make it across the world, they want to be able to read/view info about the company online.

For many years the Cleverley site was quite a bit wonkier, and featured images that were just scans of their catalog. They're still a great shoemaker's.

Tricker's are an excellent RTW shoemaker, but their site is quite minimal. And so on. A few small artisans like Gomez and Delos had the advantage of a friend, family member or colleague who helped them put together a pretty nice site. That's not always possible.
 

HRoi

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agree for the most part about big corporate resources, but the Hermes site sucks for online shopping too. lack of focus or deliberate strategy?!
confused.gif
 

lasbar

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A lot of smaller artisan based companies have decent websites where the shoe is paramount...
I want to look at the different models created ,not at some kind of PR/Marketing creation...
Delos and Gomez are all right because it is an honest presentation of their works...
JL Paris,JM WESTON and Berluti are all ok because a lot of models are on display with pictures under different angles..
Edward Green website is not very good at all and John Lobb London is just a reflection of the all business ,dusty and old fashioned..
 

bengal-stripe

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Originally Posted by lasbar
A lot of smaller artisan based companies have decent websites where the shoe is paramount...
I want to look at the different models created ,not at some kind of PR/Marketing creation...
Delos and Gomez are all right because it is an honest presentation of their works...


A lot of artisan firms, be they tailors or be they shoemakers, haven't discovered the net to it's full potential yet.

Yes the second (or third) generation of sites has usually been a great improved over the previous incarnation, but virtually all sites remain static until they get replaced a few years down the road. One of the advantages of the web is that you can change content instantaneously, so an artisan's web-site should include a page "recent projects" which would get frequently updated. (A running blog would be another possibility).

Even people like Anthony Delos or Dimitri Gomez (who both have pretty good sites), haven't changed anything in the last year or eighteen months.

http://www.anthonydelos.com/1.aspx
http://www.dimitribottier.com/1en.aspx

Surely in that time span they will have had interesting commissions and produced a number of nice shoes, so why not show them?.
 

Oligarch

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Originally Posted by RJman
There's a sticky of links to high-end shoe sites so people can compare and contrast if they have too much time.

But consider this: do you want your shoemaker investing a lot of money in a glitzy website, or focusing on making shoes? Those that are part of a wealthy family of companies (such as Lobb Paris (Hermes) or Berluti (LVMH) can throw money at that... but a family-owned shoemaker like Lobb London can't or won't. Think about that.


I'm not sure I understand this... Websites are usually outsourced to web design companies, so the shoemakers is probably not spending a lot of time on this in either case. While a glitzy one may cost a lot, maybe the better recognized brands can afford to run a high volume, low-margin business.

The independent outfit on the other hand, may have low volume and choose to run higher margins. The savings on the website could very well be going into his pocket, not your shoe...
 

lasbar

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Guys like Delos or Gomez do not update their sites because they're working themselves on their creations and do not have a great amount of time dedicated to the site itself..
It is sad because the site does not show the real potential of the artisans...
Gaziano has a great website because of the nature of his clientele...He is more export based and therefore needs a great website..
 

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