OK, can I give a bit of honest feedback B?
You are going about selling watches in IMO a wrong way. Don't give me a spec sheet, which your sig essentially is - "two hand-engraved balance cocks in gold, coupled with four gold chatons, cotes de geneve, 3/4 plate, heat-blued screws and swan neck fine adjuster". You've previously mentioned the handcrafted watch strap, and now the heat-blued hands. I'm not buying a fridge or washing machine, I'm potentially buying a mechanical watch. Mechanical watches are emotional purchases. Give me a story.
Give me motivation to buy a watch made in China, which I (and likely others) reasonably or not immediately mentally associate with shitty watches worn by fanboys who diss Swiss-made when it never really was in their budget ballpark, the PMWF WAYWT, and sweatshops. Seagull is not exactly an esteemed name in watchmaking, and a parallel is that you've adopted the (old) Lexus method of selling - which was this car is a great buy because we have crammed so many features/luxuries into it and can still sell it for this relatively low low low price! Hence the persisting notion that a Lexus is a rich man's Toyota, instead of a luxury marque in it's own right. Lexus has since moved on to advertising that appeals more to the emotions, and perhaps you should too.
Tell me more about the dial, tell me more about the history/heritage behind it. You've skimmed over something which is IMHO crucial before when you mentioned in passing that the original watch design was inspired by the first MIC watch. Tell me about who wore that firs MIC watch. Tell me more about the workers in the factory that make the watches. Tell me about their working conditions and lives, so I don't default to the assumption that they work in shitty conditions in a country world renown for oppressing it's own people. Tell me about how the finishing is hand-applied. Tell me that the lacquer isn't some shitty plastic, but genuine cinnabar which has its roots in Chinese tradition. Tell me about the history of the Seagull factory, something that might help me put aside/forget the shitty shitty factory name. I mean, mental experiment - would you wear a watch named Porpoise or Turtle or Opossum if you knew nothing else about the watch??
Right now the only emotion I am getting is that the big watch companies are ripping us off and I should get one of your watches to stick it to the man. Oh, and because it's great value. Not really the vibe you want to be imparting IMHO. And it's a shame, because your watches are genuinely interesting.
Hi Apropos, thank you for your feedback. I will deal with your reply methodically (lawyer bug, sorry!).
Firstly, you can certainly give feedback as long as it is civil. That is the whole point of me posting the status of my endeavour on this thread. But to be honest I take offence at some of your ways of phrasing. And also the assumption that if something is not emotionally evocative, that it must be very, very bad (I will not repeat your exact words here).
I agree with you that watches are emotionally driven, a fact which has allowed many commercial brands to get away with selling on name and cutting corners (happy to furnish some examples if desired). To an extent I wish to buck that thread by giving customers true substance and sincerity in work, and pride in craftsmanship, not selling some ersatz story of Swiss elves toiling in a mountain chalet.
But I believe there is more than enough emotion in this thread - http://forums.watchuseek.com/f72/something-cool-beijing-865427.html
I am a sartorial guy first and watch guy second, so am familiar with for example, the process of bespoke tailoring vs high-end RTW like Brioni and Kiton. That is why I post photos of the process and the journey of my watch idea coming into fruition over the course of one year. I hope my fellow friends/customers can share in the same anticipation and pride (like a father welcoming a baby) as I do.
Also, my sig is just that, a sig. It is not meant to be a spec sheet. For details, my tumblr and personal contact with me is available. Yes it is a fair bit to read but isn;'t that what we bespoke guys enjoy, reading about the history and the way things are made (all found further back in the tumblr). Such a process cannot be short, especially given that it took one year from drawing board to finished watch.
I have no association with Sea-Gull (my watch is made by Beijing which is a much better manufactory) but I have many of their watches along with many Swiss and German, modern and vintage, spanning the price spectrum. By the way Sea-Gull is an honest name, born in the 1970s as an export brand (its domestic brand dates from 1955). I much prefer such honesty over some ridiculous faux-Swiss name (which many new Swiss brands are guilty of as well). It may not appeal to you, but it does to me.
Everything you asked about (dial, history, heritage etc) can be found further back in the tumblr, including the vintage Wuyi that inspired my plum blossom guilloche. That however is not the first Chinese watch, but the first serially-produced one. The first wristwatch dates to 1955. But if you include clocks and pocket watches, Chinese artisans existed since the Ming dynasty five centuries ago producing top-grade watches for the Imperial court.
I neither advocate buying my watches to do what you postulated, nor emphasise a value-preposition, although my watches are indeed tremendous vis-a-vis its competitors. There is such a small production made (100 pieces handmade a year, of which 75% has already been sold) that this is not necessary nor desirable.
I only ask that folks who want a lovely, lovingly-designed watch, borne out of the vision of one individual and not designed by committee, and made by hand with sincerity and integrity, find interest in my watch. It is designed with no compromises at all, in the true AHCI sense. And yes, I am collaborating with a Chinese master in the AHCI (the group of master watchmakers that includes Phillippe Dufour and Kari Voutilainen).