So, these new companies are putting out heavy Japanese denim at budget price points.
I can clearly see the justification of brands like Iron Heart who focuses on specialty, heavyweight products, and Flat Head, who specifically develop their own fabrics with unique fading patterns, but what about mid-range "premium denim" brands like 3Sixteen, APC, Naked & Famous, Nudies, etc? Each has their own set of "gimmick" jeans, but is the price tag justified for a pair of indigo?
For example, Gustin just put out 16oz Japanese denim jeans for $81 shipped (And I have heard good things about their jeans). RPMWest is also doing a similar jean for $95, and they send you 3 different sizes to choose the best fit from. And there are others.