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I have Lauren in my cart right now.
I bought a pair of sunglasses on gilt in march 09. at the time they "sold out" and the sale ended. they have had the same sunglasses come up at least 4 times since then, most recently 2 weeks ago.
I have Lauren in my cart right now.
I've noticed the same thing.
I have Lauren in my cart right now.
I'm also convinced this is happening. I've seen items "sell out" or be placed "in other users' shopping carts" way too quickly to be real. Usually it's not the big-ticket items, either, but some of the lower margin stuff that is less likely to sell on its own without a boost of some sort. Gilt creates the illusion of scarcity by artificially lowering stock and pretending that it's being bought out at light speed.
So what is a winning Gilt strategy? T1 line? Atomic clock? Or just wait till the 'notifications' tab pops up with the sale link?
Alternatively, maybe there really are just shitloads of people clicking Refresh every 2 nanoseconds and sniping all the goods at the sound of the buzzer. It wouldn't surprise me.