I think the Yale brand has a more "elite" reputation outside the US than it does in the US (for now). Yale has an elite rep pretty much everywhere, but not for b-school. By far its strongest brands are the undergraduate program and the law school. The b-school is fairly new. It's got an impressive ranking and reputation given how new it is, and that is to be applauded. But it's got a long road ahead of it before it gets into the top 10, let alone top 5.