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WSJ: Drake left business, sold to Armoury.

Discussion in 'Classic Menswear' started by dbc, Aug 7, 2011.

  1. E TF

    E TF Senior member

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    I met Michael Drake at an event at his factory late last year - thought he seemed quite pleased about something, now I know what! Good luck to him and the guys from the Armoury.

    I did think the B&M shop was a departure for the company. Before they had seemed focused on making scarves and ties and sourcing a small range of complimentary accessories: I had been expecting the shop to be something like the ground floor at Charvet - just a room full of ties. Instead I was surprised to find a relatively low emphasis on ties, and instead a small selection of shirts, jackets and shoes - not things Drake's are known for and presumably just rebranded goods from other makers. It's also a small space physically - it struck me that it could look impressive lined with racks and racks of ties and scarves, like something from Gatsby's (or Vox's) wardrobe; but as it was I was distinctly underwhelmed.

    Personally I want to buy shoes from shoe makers, shirts from shirt makers, and ties from tie makers. I hope they're not planning to turn Drakes into a general menswear retailer instead of a focused manufacturer.

    Having said that I wish there was a shop like the Armoury in London - they should open it under their own name though, not Drake's.
     


  2. Journeyman

    Journeyman Senior member

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    +1. Absolutely, and amen to that!!!
     


  3. E TF

    E TF Senior member

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    +1. Hell yeah.
     


  4. SpooPoker

    SpooPoker Internet Bigtimer and Most Popular Man on Campus Dubiously Honored Affiliate Vendor

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    Ill +3 that - and the more I think about this, the more awesome it is. Remember when yfyf was just posting pics in WAYWRN? What a comeuppance story. This is fantastic, truly, truly fantastic for them.
     


  5. Cary Grant

    Cary Grant Senior member

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    WOW! Congrats Mark and the gang.

    [​IMG]
     


  6. NewYorkIslander

    NewYorkIslander Affiliate Vendor

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    Pretty, pretty good. Good luck!
     


  7. Sanguis Mortuum

    Sanguis Mortuum Senior member

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    Agreed, an Armoury in London would be epic. The first thing I thought when reading the subject was "does this mean the Drakes shop will be rebranded as an Armoury?"
     


  8. dopey

    dopey Senior member Dubiously Honored

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    For things to remain the same, everything must change.
     


  9. mktitsworth

    mktitsworth Senior member

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  10. apropos

    apropos Senior member

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  11. apropos

    apropos Senior member

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    "Armada" might be more appropriate in the English context. :lol:

    And let me be the first to repost this here:

    [​IMG]
     
    Last edited: Aug 8, 2011


  12. SpooPoker

    SpooPoker Internet Bigtimer and Most Popular Man on Campus Dubiously Honored Affiliate Vendor

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    That is fucking hysterical.
     


  13. luk-cha

    luk-cha Senior member Dubiously Honored

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    why not the armoury rebranded as drakes???
     


  14. AlanC

    AlanC Minister of Trad

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    Congrats to the Armoury guys! Having Drake's as your house label ain't bad.
     


  15. rohde88

    rohde88 Senior member

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    :D
     


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