At the Barney's Co-Op in Georgetown the Sales Associate said that they no longer carry EG because it was a "cult brand" and only a few people buy it, although they buy a lot of it. They sold a piece only once every few months, so discontinued. He also said that in the area, "workwear" wasn't popular, but rather more preppy and 'urban' was. So why exactly is EG a "cult brand"? Is it true that the typical EG buyer buys a lot of it? I just wanted to know what makes the brand so fascinating and desirable, although limited in audience.