- Oct 14, 2016
- Reaction score
Nice, I passed it along to JK. She was happy. Thanks for the note. We'll be in touch.
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Good to hear the '2 Longer' option is the deal-maker. Keep in mind '3 Longer' does exist as a back-end option.The slub cotton t-shirts are easily the best t-shirts I have ever owned. I have 3 now and wear them constantly on the weekends and lounging at night. I'm tall with an abnormally long torso, so the ability to add 2-inches is what puts them over the top.
Good to know. The 2' is perfect for me, thankfully. Looking forward to the jersey coming next month.Good to hear the '2 Longer' option is the deal-maker. Keep in mind '3 Longer' does exist as a back-end option.
Not certain the future for slub cotton in the new collection. We have a new jersey coming in next month.
Well said, point taken. Thanks.I think your underlying brand promise is to make it easy for people get exactly what they need.
People are either team zip or button fly. So if most people want zips, then make it easy for them. Making button the first option is just adding a step and not likely to change people's mind.
We sold Zip Fly for a decade and just introduced Button Fly in February. Most of our guys choose Zip Fly because that's all we had. The 5 months since introducing Button Fly, Zip Fly has strongly outsold Button Fly. But the sales data is skewed toward what our customers have bought previously. The gut instinct part comes into whether Button Fly makes it a stronger denim product long-run.I like going with my gut on lots of things, but not in direct contradiction to known relevant reliable data.
If my first pair from you had been button fly, that's what they would all be. Because the first pair was a zipper, they all are zippers. As I said a few months ago, had button fly been an option for the first pair, that's likely the direction I would have gone.We sold Zip Fly for a decade and just introduced Button Fly in February. Most of our guys choose Zip Fly because that's all we had. The 5 months since introducing Button Fly, Zip Fly has strongly outsold Button Fly. But the sales data is skewed toward what our customers have bought previously. The gut instinct part comes into whether Button Fly makes it a stronger denim product long-run.
The easy answer is to continue Fly Closure as an option on the product page. But I'd like to reduce options when they're not critical.
We have a new heavy twill releasing Sept. 4. I'm normally don't get too excited, but it's awesome - probably the most excited I've been about a new product in years. This might work well for a 5-pocket too. Fabric is to arrive in the next two weeks, I'll ask Jessica to send you a swatch.Putting in a note to lobby for some other colors and textures for the Fall in the same 5 pocket jean pattern - olive, british khaki, other earth tones in duck canvas, twill, fine wale cord, etc. I feel great about m TS 5 pocket pattern and I'd love to order some other pants, but am full up on jeans at the moment and trying not to be a needless consumer.
Great, thanks for the update. What color(s) is the twill coming in? I'll look for the swatch!