Hayward, I'm with you on the DSSD, Sky-Dweller, & Yachtmaster II. Silly looking watches I'd never buy. However, there is no denying watches like the Daytona, GMT, Sub...and Explorer II (tried a few on recently and I think with the wider bracelet and sloped lugs it may be better proportioned than the new GMT or Sub) are serious looking watches with a purpose. Also for many years Daytonas were grossly underpriced when compared to prices of th VC Overseas, AP RO chronos, Breguet chronos, and BP chronos. I think you unfairly bash Rolex while giving Omega a "Free pass.". You mention Rolex getting scared & giving their watches some Botox. What in the world did Omega do with the Constellation...looks like some serious injection of steroids...and it's not an improvement. The Sea-Master used to completely change appeared every decade and until the last 10-15 years Omega couldn't find classic style..,so there are lots of dated editions from past decades. In addition, Omega even copied the famous "Paul Newman/exotic dial" Daytonas on one vetionof their Speedmaster. The PO is a good watch, but I can't say I would choose it over a Sub. To me the one really great watch they make is the Speedy Pro....but some would say it's current movement isn't as good in terms of quality of materials used current Speedy Pros. As for JLC, their Master Series and Reversos are great watches. Not sure they are rugged enough to use as daily wearers. I think of the as makers of dress watches(even if Reversos were created for polo. Most of their sport watches are goofy looking. Even great companies like Patek & JLC, AP and VC have produced"dogs." IWC is hit or miss in term of designs. As for Sinn, some look quite handsome, but basically they makes cases to stuff rather basic ETA movements in to. I like lots of brands, and all are subject to making mistakes.