happyriverz
Senior Member
- Joined
- Jan 19, 2016
- Messages
- 717
- Reaction score
- 1,419
This thread is a space to discuss Craig Green.
Official Website
Short Blurb:
London-born designer Craig Green established his namesake label in 2012 shortly after graduating the Fashion Masters course at Central Saint Martins.
Being raised in a working-class background (his dad was a plumber; his mother was a nurse), Green had no fashion background. Initially wanting to study art at CSM, he applied to the fashion program while taking the foundations course at CSM and was mentored by the late Louise Wilson.
The label's breakthrough collection was the Spring/Summer 2015 collection, its first stand-alone collection, which reportedly left some attendees in tears due to its emotional impact. Since then, his label has grown steadily in both commercial footprint (being carried by Barneys, Bergdorf Goodman, Dover Street Market, Galeries Lafayette, Joyce, MatchesFashion, Mr Porter and Selfridges) and critical acclaim (having won British Menswear Designer at the Fashion Awards 2016 & 2017, the BFC/GQ Designer Menswear Fund prize 2016 and Emerging Menswear Designer at the British Fashion Awards 2014).
Aesthetically, Craig Green's collections are defined by the contrast between the deeply conceptual – recent seasons having dealt with themes of paradise, the afterlife and the existential fear of being lost at seas – and the eminently wearable – in the form of the boxy workwear jackets that the brand has become known for. Nevertheless, the contrast between the conceptual and wearable dimensions of Craig Green's aesthetics are united by a fascination with uniforms and communal dress, as religious dress, workwear, military uniforms, and ceremonial garments are heavily referenced in every collection.
Currently, the label only produces menswear, although there are notable female fans of the brand (e.g., Rihanna, FKA twigs), and the brand does produce down to size XXS for accomodate female customers. Although there is no official diffusion line, the label is currently divided between runway pieces and the "core" collection, which consists of less abstract pieces such as workwear jackets, chinos, t-shirts and denim.
Interviews/Articles:
The Constructivist: menswear designer Craig Green
A Workwear Jacket Worthy of Drake and “Alien: Covenant”
Meet Craig Green: British menswear designer of the year (Financial Times paywall)
Craig Green: the enlightened way to build a brand (Financial Times paywall)
How Craig Green Accidentally Became One of Today’s Best Menswear Designers
Designer Craig Green is changing how men dress today
craig green: anything is possible
Craig Green on creating costumes for Alien: Covenant
Craig Green: The designer revolutionizing the way men look
Why Women Have Fallen In Love With Craig Green
Runway Collections:
Vogue (from SS15 onwards)
FW14
SS14
FW13
Online Stockists:
Farfetch
SSENSE
Antonioli
Selfridges
Barneys
Mr. Porter
Matches
Totokaelo
Opening Ceremony
FWRD
Gallery Aesthete
KM20
H. Lorenzo
Slam Jam Socialism
18Montrose
RAIL Store
L'Inde Le Palais
MAAS & STACKS
SHOWstudio/Machine-A
Suspension Point (may not carry the label anymore)
Best Meme: mans not hot
Craig Green x Moncler collaboration.
Official Website
Short Blurb:
London-born designer Craig Green established his namesake label in 2012 shortly after graduating the Fashion Masters course at Central Saint Martins.
Being raised in a working-class background (his dad was a plumber; his mother was a nurse), Green had no fashion background. Initially wanting to study art at CSM, he applied to the fashion program while taking the foundations course at CSM and was mentored by the late Louise Wilson.
The label's breakthrough collection was the Spring/Summer 2015 collection, its first stand-alone collection, which reportedly left some attendees in tears due to its emotional impact. Since then, his label has grown steadily in both commercial footprint (being carried by Barneys, Bergdorf Goodman, Dover Street Market, Galeries Lafayette, Joyce, MatchesFashion, Mr Porter and Selfridges) and critical acclaim (having won British Menswear Designer at the Fashion Awards 2016 & 2017, the BFC/GQ Designer Menswear Fund prize 2016 and Emerging Menswear Designer at the British Fashion Awards 2014).
Aesthetically, Craig Green's collections are defined by the contrast between the deeply conceptual – recent seasons having dealt with themes of paradise, the afterlife and the existential fear of being lost at seas – and the eminently wearable – in the form of the boxy workwear jackets that the brand has become known for. Nevertheless, the contrast between the conceptual and wearable dimensions of Craig Green's aesthetics are united by a fascination with uniforms and communal dress, as religious dress, workwear, military uniforms, and ceremonial garments are heavily referenced in every collection.
Currently, the label only produces menswear, although there are notable female fans of the brand (e.g., Rihanna, FKA twigs), and the brand does produce down to size XXS for accomodate female customers. Although there is no official diffusion line, the label is currently divided between runway pieces and the "core" collection, which consists of less abstract pieces such as workwear jackets, chinos, t-shirts and denim.
Interviews/Articles:
The Constructivist: menswear designer Craig Green
A Workwear Jacket Worthy of Drake and “Alien: Covenant”
Meet Craig Green: British menswear designer of the year (Financial Times paywall)
Craig Green: the enlightened way to build a brand (Financial Times paywall)
How Craig Green Accidentally Became One of Today’s Best Menswear Designers
Designer Craig Green is changing how men dress today
craig green: anything is possible
Craig Green on creating costumes for Alien: Covenant
Craig Green: The designer revolutionizing the way men look
Why Women Have Fallen In Love With Craig Green
Runway Collections:
Vogue (from SS15 onwards)
FW14
SS14
FW13
Online Stockists:
Farfetch
SSENSE
Antonioli
Selfridges
Barneys
Mr. Porter
Matches
Totokaelo
Opening Ceremony
FWRD
Gallery Aesthete
KM20
H. Lorenzo
Slam Jam Socialism
18Montrose
RAIL Store
L'Inde Le Palais
MAAS & STACKS
SHOWstudio/Machine-A
Suspension Point (may not carry the label anymore)
Best Meme: mans not hot
Craig Green x Moncler collaboration.
Last edited: