thorns
Distinguished Member
- Joined
- May 2, 2015
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I was curious if colourful hoodies were something Hedi has never done before, so I did some digging. Turns out he has actually championed neon highlighter hoodies before in the past.
At the end of the day, Hedi is continuing to push what he believes is youthful and cool. He's just reinterpreting it for the modern audience. Back in the late 90s/early-00s logo mania was out. Now Logomania is in and everyone wants logos on their clothing again. I'm a fan of hoodies, but I prefer black/grey scale colours.
The "legendary" fw03 Luster collection:
At the end of the day, Hedi is continuing to push what he believes is youthful and cool. He's just reinterpreting it for the modern audience. Back in the late 90s/early-00s logo mania was out. Now Logomania is in and everyone wants logos on their clothing again. I'm a fan of hoodies, but I prefer black/grey scale colours.