- Jan 19, 2016
- Reaction score
Thanks for the elaboration -- the confusing part to me is that the retailers never explicitly spell out what is mainline and what is Jil Sander+.Plus is vaguely outdoor-ish and more sporty line.
Yoga mats, water bottles, sweats, board shorts, insulated parkas, performance fabrics etc.
Basically things that don't find the typical Jil aesthetic and are a bit more relaxed, with an outdoor/sports undercurrent.
There is a Jil Plus x Veilance collab next season if that helps tell the intent.
Mainline is classic Jil; minimalist and tailored etc.
I've got a bunch from both and it's all great, even the bougie yoga mat I bought where the Jil logo is about 70% worn off after a month of use. Nobody will even know I paid a 200% markup for a standard yoga mat
Hasn't stopped me from buying a couple of pieces though: copped a pair of sweat shorts and the giant down parka last winter. I didn't even know they were both Jil Sander+ until I had the pieces in my hands.