I honestly think it's mostly due to the location it's at. I feel like a lot of people probably come through and feel intimidated by the shop and it's prices. Maybe also the fact that they take their curation seriously and if you unfold some stuff, they immediately fold it and put it back in its place. I'm okay with that, I've worked customer service all my adult life and know that some folk just take everything badly haha.The owners at Mitsuru have always been nice to us BUT we were introduced by Ooe.
I love your methodology on finding cool shit. Make sure to get back to Black Sign this fall, their FW21 is insane.
Also I'm gonna go broke looking through their stuff. I can't wait to see AW21. When I went back to get the denim setup, they gave me a cool 10 year anniversary book, a tablet carrier, and poured me some aomori apple juice while chit chatting about the current state of the government/world/Olympics. Their hospitality makes you wanna pour your saving into this brand haha.