Yeah, I well get cruifixified for posting this because of the fact that True Religion isn't really favored around these parts. I was recently browsing the new Barney's web store (see the post by PG2G for more details) and while looking at the COOP Denim, I discover these: http://www.barneys.com/b/browse/prod...egoryId=281244 Yeah, that's right it seems that True Religion is trying to compete with brands like Nudie, APC, Levi's and various other makers of raw denim. My take on this, it seems that raw denim is starting to become more of a mainstream thing. I could see in a couple years, stores like American Eagle and Abercrombie carrying over priced mainstream raw denim. Could this be a sign of things to come?