FWIW, I find the watch linked in the OP really ugly. IMO, all the other watches posted in this thread look nicer than that one (yes whacked - even the Poljot ) I personally disagree with the advice to buy a Timex. Don't settle for something you don't really want and are not proud of wearing. There are nice watches at every possible price point in the spectrum (see the <$400 watch thread) so decide on a budget and find one you really like in that budget. I'd rather wear no watch than a "transitional" Timex I never really wanted but bought while saving for another watch.