S.E.H Kelly

[sehkelly]

We've no plans to make the greatcoat again any time soon.

We could do the same as with the balmacaan a few years back — set out some cloth ideas, see what's popular with people on here, and then do pre-order for it?

 

[moimael]

We've no plans to make the greatcoat again any time soon.

We could do the same as with the balmacaan a few years back — set out some cloth ideas, see what's popular with people on here, and then do pre-order for it?

I'm all for it. I absolutely love my SF x SEH Kelly balmacaan.

 

[RozenKristal]

Yea a pre-order is a good idea. Put down a deposit or something like that to reserve a coat

 

[Sneaky Pete]

Paul, do you have a rough sense of how much of your customer base is SF users?

 

[sehkelly]

Paul, do you have a rough sense of how much of your customer base is SF users?

Not really, sorry!

I suspect a low percentage, but they're probably more ardent than the average. We have quite a high proportion of customers in Japan because more exposure than in the rest of the world.

Why'd you ask?

 

[Sneaky Pete]

Not really, sorry!

I suspect a low percentage, but they're probably more ardent than the average. We have quite a high proportion of customers in Japan because more exposure than in the rest of the world.

Why'd you ask?

No reason in particular other than idle curiosity. I am not aware of many makers where there is such high ongoing customer engagement, and i was wondering whether that was reflected in the customer make-up. I am not aware of eg how many greatcoats you make and how many go to customers from here who have gone onto the "waiting list", whether you make 100 and sell 5 here or make 25 and sell 10 here.

 

[DanielPicktonAllen]

No reason in particular other than idle curiosity. I am not aware of many makers where there is such high ongoing customer engagement, and i was wondering whether that was reflected in the customer make-up. I am not aware of eg how many greatcoats you make and how many go to customers from here who have gone onto the "waiting list", whether you make 100 and sell 5 here or make 25 and sell 10 here.

I’m not aware of any other that is as willing to engage in this way, it’s great. Can anyone that knows more than me think of an example?

 

[shunese]

I’m not aware of any other that is as willing to engage in this way, it’s great. Can anyone that knows more than me think of an example?

It's an inverse relationship. Look for any small company i.e. staff size is extraordinarily small. Excluding the people Paul mentions on the product pages, SEH Kelly is two people. You do not have much of a choice but engage with your customers or risk falling apart financially surely. The price point certainly lends to this as well. When the pieces cost hundreds to buy, the amount of customers bidding for your attention is far less as well because it's well beyond most spend on clothes.

 

[shunese]

I'm confused by the language on the page. Does the "channel" allow you to store say a cellular device on each side? Primarily confused by the phrase arguably it is not a pocket at all.

 

[shunese]

I drew over the picture, is the orange rectangle representative of the capacity of this "channel?" I.e. where you can put your hands through? Or is it the green or red section?

 

[DanielPicktonAllen]

It's an inverse relationship. Look for any small company i.e. staff size is extraordinarily small. Excluding the people Paul mentions on the product pages, SEH Kelly is two people. You do not have much of a choice but engage with your customers or risk falling apart financially surely. The price point certainly lends to this as well. When the pieces cost hundreds to buy, the amount of customers bidding for your attention is far less as well because it's well beyond most spend on clothes.

I have bought clothes from other small companies (some that have only one person) and I’m not aware of any that do what Paul does on here, and elsewhere. If you know of some I’d be interested to hear of them (supporting smaller businesses is great! 💚).

 

[sehkelly]

I drew over the picture, is the orange rectangle representative of the capacity of this "channel?" I.e. where you can put your hands through? Or is it the green or red section? View attachment 1882198

Orange!

 

[Csus2]

I'm confused by the language on the page. Does the "channel" allow you to store say a cellular device on each side? Primarily confused by the phrase arguably it is not a pocket at all.

I took it to mean that it is a tube extending from one pocket entrance to the other. If you were to put your hand in, it could come out the other side. Think the pockets that go in the front of an anorak or parka or whatever, but far more complicated.

 

[sehkelly]

I took it to mean that it is a tube extending from one pocket entrance to the other. If you were to put your hand in, it could come out the other side.

That's right.

Sorry if we confused anyone!

 

[OhBanana]

Not really, sorry!

I suspect a low percentage, but they're probably more ardent than the average. We have quite a high proportion of customers in Japan because more exposure than in the rest of the world.

Why'd you ask?

That's probably the nicest way of saying that your customer base really does follow the Pareto principle where 80% of what you deal with comes from only some 20% of the people buying your products 😂