Purveyor of the Secret Sauce
- Jun 9, 2005
- Reaction score
I love the idea of discovering new things, and that's also why I asked that question. I feel that at least half of the new music that I discovered and started listening to, is because of the Apple Music engine and some of their "similar artists" nudges. Of course, you can also listen to radio shows, shazam stuff you hear, ask friends for recs, etc... to discover new music. But I do find that helpfulI'm not the OP but I do actually like some untargeted ads because they aren't targeted; maybe I'll see something new. If I'm checking out Alden, I don't need to see Alden ads on every site I visit. I cancelled Netflix when they gave Goop a bunch of money but when I used it, I hated the curated lists. I like foreign movies (not exclusively) but it seemed that the movie/tv reccos were based around me rewatching older movies/tv shows. I felt that I lost the fun of discovery. To put it another way, I felt that I was being nudged in a certain way or into a certain behavior.
Similarly, I don't mind seeing something new but I have no use for ads that are totally untargeted to me - I don't need to see ads for organic tampons or pet food if I don't have a pet.
I'm thinking of this from both ends and while I do believe there are clear benefits for the advertisers to narrow down the field and not waste impressions on unqualified audiences, I also kinda like the idea that advertising networks know a little bit of who I am to keep those banners somehow in the right ballpark...