1. And... we're back. You'll notice that all of your images are back as well, as are our beloved emoticons, including the infamous :foo: We have also worked with our server folks and developers to fix the issues that were slowing down the site.

    There is still work to be done - the images in existing sigs are not yet linked, for example, and we are working on a way to get the images to load faster - which will improve the performance of the site, especially on the pages with a ton of images, and we will continue to work diligently on that and keep you updated.

    Cheers,

    Fok on behalf of the entire Styleforum team
    Dismiss Notice

Question about ralph lauren lines

Discussion in 'Classic Menswear' started by JFK, Jul 26, 2004.

  1. shoefan

    shoefan Senior member

    Messages:
    853
    Joined:
    Jul 27, 2003
    My mistake; I missed this.



    That is not how I read your comments; I believed you asserted that the RLPL is run for standalone profits. If you never asserted this, I apologize. (Although I suggest you re-read your posts to see how this was the impression.)

    I hope you realize this is a totally facile argument. No one said that the company wouldn't hope to achieve profits from RLPL, just that they might continue the line even in the face of losses, and that standalone profits might not be the primary objective of the RLPL line. Given that the fragrance line is likely licensed, why would they turn down the revenues, plus the benefits from the marketing of the fragrance? I know nothing of this fragrance, but I assume it is a premium priced product, which I would suggest would again help to elevate the image of our friend Ralph's products more generally.
     
  2. kalra2411

    kalra2411 Senior member

    Messages:
    718
    Joined:
    Aug 26, 2003
    Location:
    West (central) London, UK
     
  3. JTA

    JTA Senior member

    Messages:
    855
    Joined:
    Apr 26, 2008
    Chaps, University and Polo Jeans.

    Polo Rugby.
    Sea Captain line (nautical, their spring and autumn clothes have cool design).
    RRL (stylewise this is a casual label).
    RLX (sports line more on sky and racing style, I personally like the design especially for a spring jacket).

    Ralph Lauren Green Label.
    Ralph Lauren Black Label.
    Ralph Lauren Blue Label.
    Ralph Lauren Purple Label.
     
  4. TheFusilliJerry

    TheFusilliJerry Senior member

    Messages:
    852
    Joined:
    Jan 2, 2008
    Where does black label fit in? I was under the assumption that it was on par with purple label, just a different style and cut to suits.
     
  5. TheFusilliJerry

    TheFusilliJerry Senior member

    Messages:
    852
    Joined:
    Jan 2, 2008
    I had it at

    Ralph Lauren Purple Label
    Ralph Lauren Black Label
    Polo Ralph Lauren
    Rugby
    RRL
    Lauren by Ralph Lauren
    Chaps

    Club Monaco is also owned, but not advertised under the Ralph Lauren Label
     
  6. fusherino

    fusherino Senior member

    Messages:
    157
    Joined:
    Nov 16, 2007
    wow interesting thread. in any case, rlpl is gorgeous stuff. case closed
     
  7. KBW

    KBW Senior member

    Messages:
    995
    Joined:
    Sep 17, 2007
    Location:
    Novato, CA
    The regular blue label polo pants and polos are extremely overrated and pure crap basically. I have tons of the crap as my mom loves buying it but the pants I won't wear. The polos are barely worn and the sweaters are about the only thing in the line that are worth wearing.
     
  8. coconut

    coconut Senior member

    Messages:
    149
    Joined:
    May 20, 2008
    Whether or not Purple Label is profitable, the halo effect has managed to compromise my mind at least. I remember Al Gore, at the Oscars, standing out among the movie stars as a man to be taken seriously, and the passing mention, between gowns by Versace and Prada, that Gore was wearing Ralph Lauren.

    But the best advertisement is at the end of the Charlie Rose show. The names of a few sponsors appear on a dated background graphic, one of which says that Charlie's wardrobe is provided by Ralph Lauren Purple Label, written in an elaborate script that might not even be readable if you are not already familiar with the brand.
     
  9. DocHolliday

    DocHolliday Senior member Dubiously Honored

    Messages:
    16,118
    Joined:
    Apr 21, 2005
    Location:
    Tombstone
    I had it at

    Ralph Lauren Purple Label
    Ralph Lauren Black Label
    Polo Ralph Lauren
    Rugby
    RRL
    Lauren by Ralph Lauren
    Chaps

    Club Monaco is also owned, but not advertised under the Ralph Lauren Label


    That's pretty close to how I see it. Purple Label is top of the line, both in terms of quality and prestige, and Black Label is only a step below. Suits from both lines are fully canvassed, but Black Label offers a trimmer, more modern fit. There's also the "Signature" line, possibly defunct, that was top notch as well. Below that is Polo Blue Label, which is a mixed bag. The made in Italy stuff is nice -- some of it extremely nice -- while the stuff made elsewhere, and sold at a lower pricepoint, is less so. (Try comparing the Italian-made Polo trousers with what passes for Blue Label at a lower to mid-range department store.)

    Rugby is a more youthful line that is more about style than quality, though it comes up with some interesting stuff, if you're into that type of thing. Lauren is a diffusion line -- fused suits made in China -- while Chaps, last I heard, was spun off as a standalone entity. You no longer see "Ralph Lauren Chaps" -- just "Chaps."
     
  10. ld111134

    ld111134 Senior member

    Messages:
    1,738
    Joined:
    Dec 20, 2007
    Location:
    Chicago, Illinois
    There's also the "Signature" line, possibly defunct, that was top notch as well. Below that is Polo Blue Label, which is a mixed bag. The made in Italy stuff is nice -- some of it extremely nice -- while the stuff made elsewhere, and sold at a lower pricepoint, is less so. (Try comparing the Italian-made Polo trousers with what passes for Blue Label at a lower to mid-range department store.) [
    I agree with the Doc. I have two RL Polo Blue Label suits and a Signature Blue Label suit, all made by Corneliani and they are terrific garments - well made with quality fabrics and stylish; generally, the Polo tailored clothing is very well done. The other, more casual Polo merchandise that is made for department stores and RL Polo's own outlets is of much, much lesser quality or at least a relatively low value for the money (e.g. cotton sweaters, polos, khakis).
     
  11. mpickens8982

    mpickens8982 Active Member

    Messages:
    41
    Joined:
    Nov 10, 2007
    TheFusilliJerry and DocHolliday are on target. It is definitely important to note the wide gap in quality within the Polo Ralph Lauren line. As has already been mentioned, the items made in Italy or England are of fine quality while much of the sportswear bearing the same label is mediocre to average quality. For example, the "made in Italy" and "made in England" products include Corneliani made suits (half canvassed) and Crockett and Jones shoes, just to cite a few examples of well-respected brands here on the forum. I'll add just a little more info regarding the Ralph Lauren Signature label, which was designed several years ago and is now defunct. It was created to address a problem RL was having regarding selling tailored clothing to large luxury department stores, Nieman Marcus in particular. The Polo Ralph Lauren suits were offered at a pricepoint that NM was not interested in ordering large quantities of for several reasons. So, RL created Ralph Lauren Signature to meet a need at a slightly higher pricepoint (between Polo Ralph Lauren and RLPL). Black Label occupies a similar pricepoint but is very fit-specific and more directional in style. The signature label offered a fully-canvassed garment with a more exclusive label and higher (but not too high) price to meet NM's need. From what I understand, the line was only ever offered at NM and Ralph Lauren stores which sold RLPL and Black Label. On a side note, I think this line may be my personal favorite. Sadly, it seems to have been scrapped.
     
  12. neyus

    neyus Senior member

    Messages:
    638
    Joined:
    Jun 28, 2006
    Location:
    Australia
    I think Chaps and Lauren should be scrapped.
     
  13. PittDoc

    PittDoc Well-Known Member

    Messages:
    57
    Joined:
    Mar 13, 2007
    I think Chaps and Lauren should be scrapped.

    Ever notice on the PRL website that there are FAR more outlet than retail stores? Way back in this thread it states the PRL makes most of its profits from its outlets. Add in the Marshall's, TJMaxx group and you get an idea why the crappy Polo/Lauren/Chaps items will not go away.
     
  14. unpainted huffheinz

    unpainted huffheinz Senior member

    Messages:
    1,523
    Joined:
    Jan 8, 2008
    Location:
    Arena of the Unwell
    I think Chaps and Lauren should be scrapped.

    Chaps was sold off years ago and Lauren is a licensed brand not made by Ralph Lauren.

    Also, the Ralph Lauren retail stores do not lose money. The push throughout this decade has been to make them the largest source of revenue and the percentage of income has jumped from single digits to at least one-third of total. All of this is in the SEC filings.
     
  15. BABuckeye

    BABuckeye Senior member

    Messages:
    282
    Joined:
    Mar 21, 2007
    I had it at

    Ralph Lauren Purple Label
    Ralph Lauren Black Label
    Polo Ralph Lauren
    Rugby
    RRL
    Lauren by Ralph Lauren
    Chaps

    Club Monaco is also owned, but not advertised under the Ralph Lauren Label


    I would modify this list slightly:

    Ralph Lauren Purple Label (classic tailored and casual clothes)
    Ralph Lauren Black Label (modern, urbane, thin lapels, low rise pants)
    Polo Ralph Lauren -- Tailored clothes (aka Blue label)
    RRL (called "Double RL," western inspired, high quality casual clothes)
    RLX (hi tech fabrics, fashionable alternative to sports clothes like The North Face)
    Polo Ralph Lauren -- Casual clothes
    Rugby (prep school looks, for high schoolers to 20's, lower quality and lower price)
    Lauren by Ralph Lauren (aka Green label, licensed crap, at RL outlets and Macys)

    Does anyone else here see Rugby as the new Chaps? It strikes me as a way to introduce younger buyers to the RL lines of clothes at a lower price point, just as CHaps did when it was rolled out in the 80s. Also, Rugby competes with J Crew for the disposable dollars of the 15-30 years who might otherwise see Ralph Lauren as stodgy. It seems like a good business move to me, but I'll leave that up to the previous posters who cover the business end of RL.

    For other posters who mentioned "Sea Captain" etc, I think Sea Captain was a "collection" of the Polo Ralph Lauren (Blue label), in which a group of items with a similar theme and color grouping are sold.
     
  16. whacked

    whacked Senior member

    Messages:
    7,364
    Joined:
    Sep 24, 2006
    I would modify this list slightly:

    Ralph Lauren Purple Label (classic tailored and casual clothes)
    Ralph Lauren Black Label (modern, urbane, thin lapels, low rise pants)
    Polo Ralph Lauren -- Tailored clothes (aka Blue label)
    RRL (called "Double RL," western inspired, high quality casual clothes)
    RLX (hi tech fabrics, fashionable alternative to sports clothes like The North Face)
    Polo Ralph Lauren -- Casual clothes
    Rugby (prep school looks, for high schoolers to 20's, lower quality and lower price)
    Lauren by Ralph Lauren (aka Green label, licensed crap, at RL outlets and Macys)


    I believe this is the correct order, moreso than TheFusilliJerry's list which put RRL under RLX and Rugby. RRL is named after Ralph's own pet project, a ranch. It primarily features vintage/western-inspired casual clothing, while RLX focuses on technical sportswear and Rugby caters to the preppy crowd. RRL , however, has higher quality across the board; many items (outerwear in particular) are made in USA, jeans are made in Japan of Japanese denim. MSRPs are, thus, generally higher as well, jackets go as high as $1,000, jeans $400 or so.
     
  17. vitaminc

    vitaminc Senior member

    Messages:
    2,407
    Joined:
    Mar 23, 2008
    Location:
    Silicon Valley, CA
    From what I read on the forums, Purple Label suits are made by St. Andrew and Blue Label/Polo suits are made by Corneliani? And who makes Black Label suits?
     
  18. wasteland

    wasteland Active Member

    Messages:
    33
    Joined:
    Jan 10, 2008
    From what I read on the forums, Purple Label suits are made by St. Andrew and Blue Label/Polo suits are made by Corneliani? And who makes Black Label suits?

    I think Black Label suits are made by Caruso. I also have a Purple Label odd jacket made by Caruso.
     
  19. TheFusilliJerry

    TheFusilliJerry Senior member

    Messages:
    852
    Joined:
    Jan 2, 2008
    I believe this is the correct order, moreso than TheFusilliJerry's list which put RRL under RLX and Rugby. RRL is named after Ralph's own pet project, a ranch. It primarily features vintage/western-inspired casual clothing, while RLX focuses on technical sportswear and Rugby caters to the preppy crowd. RRL , however, has higher quality across the board; many items (outerwear in particular) are made in USA, jeans are made in Japan of Japanese denim. MSRPs are, thus, generally higher as well, jackets go as high as $1,000, jeans $400 or so.

    I agree with this list moreso that mine, too. I was just having trouble placing RLX because its not really a matter of quality, as most of the things in RLX I would not wear unless I was actively participating in golf or tennis(poly/spandex polos, very loud rain wear, etc). Its not really casual wear or tailored menswear.

    If that was too confusing, then just read this: On the RLX miniwebsite, they sell a water bottle.
     

Share This Page

Styleforum is proudly sponsored by