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Private&Co.

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Hi everyone,

Private & Co here! We wanted to take a quick moment to introduce ourselves to the Styleforum community, and the amazing products that we take pride in carrying.

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Pictured: Kohyo wearing a full VKTRBLAK Sashiko Set in Black Pictured: Eric wearing the Fortela Chiodo Jacket, SDA "1940" Jeans, and SDA Raglan Tee

At our boutique, nestled in the vibrant and culturally rich heart of Chinatown, Vancouver, we are driven by a deep passion for curating a collection of menswear and lifestyle goods that not only echo the timeless appeal of denim but also resonate with the enduring spirit of the community we proudly serve. Our mission is to offer an unparalleled shopping experience, where every piece you find has been thoughtfully selected to embody the perfect blend of craftsmanship, heritage, and style.

Drawing inspiration from the most revered fashion capitals across the globe, from the bustling streets of New York to the meticulous artisanship of Japan, we have forged strong partnerships with some of the world's most distinguished brands, such as Studio D'Artisan, The Flat Head, Full Count, and many more. These collaborations allow us to bring you an exclusive array of garments that seamlessly combine cutting-edge design with superior quality. Whether you're a denim enthusiast seeking the perfect pair of selvedge jeans or someone who appreciates finely crafted lifestyle goods, our shop is your destination for discovering the coolest, most iconic pieces that the fashion world has to offer.

Every item in our collection reflects our commitment to authenticity and our love for the art of menswear. We believe that fashion should not only make a statement but also tell a story—one that is as enduring and iconic as the threads themselves. So, whether you're strolling through the historic streets of Chinatown, exploring the broader urban landscape of any bustling city, or walking proudly through your small town in a new pair of denim, you can do so with the confidence that your style is a true reflection of the global influences and timeless quality that define our boutique.

We are currently offering 15% off for new customers on any orders over $150 CAD, exclusively for Styleforum users! Offer will be valid with the code STYLEFORUM at checkout.

We appreciate the time, and look forward to building new connections with you all!


Kind regards,
Private & Co.


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LA Guy

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Welcome Perry - super glad that you are with us, and really stoked to see that you gave our community a code (STYLEFORUM). Guys, I've been chatting with Perry for months now and he is a good guy as well as having a cool product mix. Give his thread here a follow and remember that if you have questions or comments, Perry is here, so you have a direct line.

Cheers,

Fok.
 

Private&Co.

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Hey everyone!

Private & Co here! We appreciate the warm welcome that we have received since joining SF, we have so many cool things landing in the shop in the upcoming weeks so felt it was a good time to hop on here and give everyone a preview of the new goodies!

We are currently gearing up to bring in Indigofera, an amazing heritage brand from Sweden. Founded in 2009, they are known for their high-quality denim, outerwear, and knitwear. The brand draws inspiration from vintage workwear, Western aesthetics, and Scandinavian design, emphasizing durable materials and timeless styles. Indigofera stands out for its use of premium fabrics like selvage denim and wool, meticulous craftsmanship, and small-batch production, ensuring both quality and uniqueness. Additionally, the brand focuses on ethical production, working closely with skilled artisans. Its combination of craftsmanship, style, and durability has earned it a strong reputation in the world of rugged menswear.

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As we lean further into more heritage brands, while still staying true to our ethos of introducing new or lesser known brands that have impeccable quality, we are also getting ready to bring in staff and client favourite brand Wythe, an emerging menswear brand founded by Peter Middleton. It draws inspiration from classic American heritage clothing, focusing on creating timeless, vintage-inspired pieces with modern fits and high-quality fabrics. Wythe specializes in staples like Western shirts, chore coats, and selvedge denim, with a commitment to authenticity and durability.

The brand sources materials like American-grown cotton and Japanese denim, blending rugged workwear aesthetics with contemporary style, making it popular among those who appreciate well-crafted, enduring menswear.

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Graph Zero is recognized for its distinctive approach to clothing, blending Japanese street style, craftsmanship, and American vintage heritage. Founded in 2004 by experienced weavers, the brand focuses on creating authentic Japanese products from scratch. Their attention to fabric and dyeing techniques is unmatched, offering unique and sometimes unconventional weaves rarely seen elsewhere and various hand-dyed products. Graph Zero’s commitment to authenticity and their expertise in weaving reflect their mission to craft durable, high-quality garments, earning them respect in the fashion industry.

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Dehen 1920 is a heritage American brand known for its durable, high-quality knitwear and outerwear. Established in Portland, Oregon, it has been producing classic workwear-inspired garments since 1920, with a focus on heavy-duty sweaters, varsity jackets, and motorcycle apparel. Recent collections have leaned slightly toward more modern silhouettes and trend-based styles, while maintaining a solid heritage aesthetic that we all appreciate. Dehen emphasizes traditional craftsmanship, using time-tested materials and techniques to create products built to last. With a rich history in American manufacturing, the brand blends timeless design with rugged functionality, appealing to those who value authenticity and craftsmanship in their clothing.

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Overall, we are going back to our roots in heritage and Americana, while trying to bridge the gap between the classics and the modern. We feel that all of our newer brands do that perfectly, and will make for the perfect addition to our current lineup as we get ready for the colder weather and days where layers that serve to showcase your style are essential to a stylish Fall/Winter season!

Keep an eye out on our website for the official drop for each brand, everything is coming soon so now is the perfect time to make space in your closet for some pieces that you'll love for years to come :)

https://privateandco.ca/
 

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