Hey all, For a Consumer Behavior class that I'm taking, I need to create a presentation based on the statement: "people today use consumption to assert who they are socially, culturally, and psychologically". I want to focus primarily on the segment who defines who they are through luxury goods and such. Basically, if anyone knows of any articles that may be useful for me, please link them. I want to also touch on how materialism is dangerous to society, and how the middle class buys expensive goods to become 'upper class' though the real wealthy people are more conservative with their money. I recall a post made by LabelKing a while back about school-aged girls in Japan who resorted to selling their bodies to get money for LV purses. Also, the recent discussion on 'clothes and the rich' would be helpful - especially if anyone knows sites with hard facts on how much people in different income brackets spend. Thanks.