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Opinions on Gant as leisurewear

TintinATL

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There was an interesting article on this topic recently on the Men's Flair blog - http://www.mensflair.com/shopping-gu...discovered.php.

From my own experience, Gant has a different image in Europe than it does in the US: more upscale and, yes, more akin to RL. They have some nice, understated-preppy pieces that work well for casual wear.
 

ed1234

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I like Gant's range, and generally it's as good quality as RL / Tommy Hilfiger / etc. A cut above Gap but also a cut below other, generally more expensive, brands. Some of my favourite casualwear is Gant, though.

My biggest problem with Gant is that they seem unable to resist sticking their logo or name in just-too-large font on almost everything they produce. As I am not generally a fan of advertising the brands I wear, this often persuades me to find an equivalent item elsewhere, without the branding. I have similar problems, of course, with RL though generally their top-end stuff isn't so branded.

Edit: I should add that I am UK-based, so my opinions are on European Gant stores - I understand from Tintin's article (thanks, btw, interesting read) that the stores are different in the US.
 

JayJay

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I see a lot of Gant in Europe, but not as much in the US, especially in recent years. They have some nice pieces that seem to be very well made.
 

farfisa23

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I love Gant, the NYC store is has some good stuff, but I always pop into the stores in the EU, it's like Massimio Dutti, but more American Prep.
 

MetroStyles

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Originally Posted by ed1234
I like Gant's range, and generally it's as good quality as RL / Tommy Hilfiger / etc.

Come again?
 

ed1234

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Originally Posted by MetroStyles
Come again?

In my experience things I have bought from Gant have lasted about as long as things I have bought from RL or TH and generally appear to be about as well made. You are welcome to disagree, like I say, this is only in my experience.
 

whacked

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Originally Posted by MetroStyles
Come again?

Some American manufacturers (Hilfiger, GAP, Avirex, yes, that Avirex, A&F etc.) have better brand equity in foreign markets. In some cases, their goods sold outside of the States are better made too.
 

MetroStyles

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Fair enough. I just had no idea Hilfiger was an esteemed brand anywhere. I still have a hard time believing it would ever reach Ralph Lauren levels...
 

JayJay

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Originally Posted by MetroStyles
Fair enough. I just had no idea Hilfiger was an esteemed brand anywhere. I still have a hard time believing it would ever reach Ralph Lauren levels...
Hilfiger seems to be all over Europe, and quite popular. My guess is that it's more popular than RL in Europe based on the number of Hilfiger stores I've seen there compared to RL.
 

MetroStyles

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Originally Posted by JayJay
Hilfiger seems to be all over Europe, and quite popular. My guess is that it's more popular than RL in Europe based on the number of Hilfiger stores I've seen there compared to RL.

Popularity I can understand. It's the quality that surprises me. For the record I am referring to Purple and Black labels here. Maybe the better Polo stuff as well. I'm sure Hilfiger more than adequately stacks up against "Ralph" pieces.
 

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