My dad's most frequently-recounted memory of the original was how organically the hype built up. Apparently it came out of nowhere and all of a sudden was "the thing." Anytime we talk about the "magic" of Ep.IV, he always goes back to sitting in a dark theater, having the scroll go by, and then watching Leia's ship zoom overhead. And then the Star Destroyer enters the frame. And keeps going. And keeps going. And keeps going. He said from that opening shot, he was absolutely hooked. I don't think TFA will live up to "the hype" because of how genuinely, non-organically it's been built up. If not for nostalgia, upon seeing the trailers, would anybody be realistically thrilled about this movie? (having recently watched the original EpIV trailers on youtube, I'm not sure anyone would've bought into those trailers much either though...) Then, you have the pre-VHS nature of movies. If you wanted to see the hype, you had to go to the theatre. Then SW disappears for almost four years, and suddenly you can see Empire in theaters (blowing everyone's mind when "Episode V" first crawls across the screen). It became a frenzy b/c there was no way to see it unless you saw it en masse in a theatre with a ton of other fans. You were all on the ride together. I don't think that sense of "communal participation" will pervade so much here with the propsects of netflix, illegal streaming, etc. readily available from basically the get-go. I think this will be an above-average popcorn movie, rehashing tropes, characters, motifs, and themes that an older generation fondly remembers. I don't think it will capture the imagination of youth the way it did in the 70s and 80s. There's too much "similar" available to kids to stimulate them - not the least of which video game consoles that can pump out a frenetic space battle easily, and have you in the driver's seat. Thus, I think the favorable comparison to Star Trek (2009) is proper. It'll be about the same, but perhaps less of a departure from the original subject matter.