Just like to chime in here, as an avid Nudie wearer/supporter, there are *lots* of companies making high quality unwashed jeans aside from Nudie that will give you a very nice effect if warn sans washing. Many of these companies are Japanese. I am particularly fond of Denime, and recently Studio D'Artisan (they use natural indigo, 15 oz denim, and their selvage has blue and green stripes in it, with a gold chain stitch along the bottom hem, around $250 for the vegetable indigo, available only in Japan). APC make very affordable jeans in nice unwashed selvage denim from Japan. The New Standards are similar in fit to the Nudie Reg. Ralfs, with a straight leg instead of a boot leg. The Anglais are a fuller leg, more similar to Nudie Loose Franks. Here are some more examples of unwashed jeans wore for extended periods of time: Edwin 45rpm APC Anglais - 7 years with no wash.