nike/ipod trainers

[jean_connoisseur23]

what do you think about this???...personally i think its just a gimmick to boost the sales of both companies...the trainers cost about $200 plus an ipod kit for an extra 100 bucks...

 

[zjpj83]

Originally Posted by jean_connoisseur23

what do you think about this???......
What are they? Link? Pic? Description?

Originally Posted by jean_connoisseur23

personally i think its just a gimmick to boost the sales of both companies...
I would hope so. The shareholders wouldn't be too happy if the companies did things that weren't designed to boost sales.

(?)

 

[Bradford]

I think it's a cool idea - and this article says the kit will only cost $29 and go into the shoes that start at $100. But then again, I'm a sucker for almost anything Nike!

Nike, Apple team up on iPod running gear

Associated Press
May. 23, 2006 01:11 PM


SAN JOSE, Calif. - Nike Inc. and Apple Computer Inc. have teamed up to try to become a runner's best friend.

The two companies announced Tuesday they are jointly developing a wireless system so some Nike shoes embedded with a sensor can communicate with Apple's iPod Nano music player to track a runner's performance and help choreograph songs to the moment.

The Nike+iPod Sport Kit, which will be available in two months at $29, has already won an endorsement from Tour de France champion Lance Armstrong, who plans to run his first New York marathon later this year.

"It will take working out to a whole other level," said Armstrong, who appeared at the companies' news conference in New York City.

The co-branded kit comes with a sensor that fits inside compatible Nike footwear - sold separately - and a wireless receiver that attaches to the iPod.

Data on running time, distance, pace and calories burned would be stored on the iPod, which could then display the information on-screen or deliver it audibly through headphones.

After the workout, the data also could be automatically sent to a personal runner's log at the new nikeplus.com Web site whenever the music player is synchronized to Apple's iTunes program.

The iPod will also incorporate a new "Power Song" feature, so a user can instantly queue up a piece of music for extra motivation at the push of a button.

The $100 Nike+ Air Zoom Moire shoe will be the first footwear designed to talk to the iPod, and more are planned, said Trevor Edwards, Nike's vice president of global brand management.

 

[von Rothbart]

Shouldn't this be discussed under the Streetwear forum?

 

[bryce330]

Originally Posted by jean_connoisseur23

what do you think about this???...personally i think its just a gimmick to boost the sales of both companies...the trainers cost about $200 plus an ipod kit for an extra 100 bucks...

I usually hate stuff like this (i.e. the Thomas Pink iPod tie), but this actually seems like it would be pretty useful. I run with my iPod Nano almost every day and it has a stopwatch function, but that's about it - the new application will keep track of distance, speed, calories burned, etc. and automatically log it allowing you to keep track of your performance over time.

From the article, it sounds like the shoes will be $100+ but the kit will only be $29 - if the shoes are decent, I might think about getting it.

 

[CoryB]

This is one of the few iPod accessories that I actually think is a good idea. I would buy it if it didn't require special shoes. If it was just a tiny object that I could attach to my shoes while out walking or running then I would get it. I'm fickle about my feet and Nike hasn't been comfortableLikely, though, if it becomes successful there will be more than a few kinds of shoes that are Bluetooth-enabled fairly soon. . Isn't the idea of Bluetooth-enabled shoes ridiculous when you actually consider it?

 

[StevenRocks]

It seems like a pretty cool idea to me. It's gimmicky, to be sure, but this gimmick could be beneficial to people.