Don't get me wrong, I love the business model of N&F, really like the company and the guys who run it. I also like the retailers who sell it around here so I'm in no way trying to shit up this thread - at the same time there is so much great denim out there - I can't understand why you'd need seven pairs of N&F. N&F does some really cool stuff, some stuff i'd never wear but respect nonetheless (glow in the dark for example) - they fill that niche well. They also do great collaborations (can't wait for the Oni). Further, they do great jeans at a great price point (filling out the APC niche in a better way, IMO). But once you buy 7 pairs (which must have cost at least $700 - has to have been more) I can't see why you didn't just buy a couple killer pairs of jeans even at full retail from SelfEdge, BiG, or whatever. It takes 6 months worn every day to really break in and fade a single pair of jeans in a great way. I've seen someone else in this thread with like 12 pairs - to each his own - I guess you can get in to a collector mentality with this stuff at a good price point. I've got three pairs of denim in rotation right now (one of which is N&F X Momo) and even that is too much to really dedicate to each pair.