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In my experience bloom usually indicates roast freshness. Beans roasted day-of or day-before explode into froth, 4-14-ish days bloom fine, after that bloom starts to fade.
Weird, I buy my beans from Birdrock in California. They roast them the same day they ship (I think) and I get them two-days later via FedEx. Even then, when I brew my coffee that day, I don't get much of a bloom.
Are you using an Aeropress? And does it matter how much water you pour in at first? In other words, do you get more or less bloom if you use more or less water?