jonathanS
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I know you didn't originate the metaphor but the truth of the matter is that bespoke is not necessarily comparable to the 2m dollar car.
What it all comes down to is the difference between authenticity and pretense.
Those people who appreciate fine things, who aspire to quality and excellence, almost inevitably gravitate towards more expensive anything simply because excellence cannot be found in the factory or in the mundane. By definition, it demands more effort and more insight and more focus and more energy to create. When it comes to shoes, at the highest levels bespoke, handwelted sets a standard that cannot be even approached by mass manufacturing. At the lowest levels, it is still heads and shoulders above most RTW simply because of the materials and techniques that created it.
But there is a class of people who don't get it. Who don't appreciate what the word "quality" means. Who literally cannot see or acknowledge the difference between a $600.00 mass-manufactured shoe and a $1500.00 mass-manufactured shoe...nevermind a $2000.00.. bespoke shoe. And it's not that the differences are too subtle to see, it is simply that it is too much effort to to embrace the concept. Most often those people are just ignorant--they haven't tried or had enough experience to understand the distinction. Or their priorities and economic circumstances force them to make excuses and justify their dismissive attitudes. [Parenthetically, how many in this discussion have more than 100 posts on this forum? How many have more than 500? How many of those seem a bit dismissive of the value of things and ideas they cannot afford?]
All that's fine...not everyone has the means or the desire to pursue excellence. I don't--not in my everyday life although I pursue it in my work to the point of obsession.
But there is another class of people who gravitate towards whatever is fashionable or expensive simply for the sake of appearance. They really don't know or want to know why something is considered better or even best. All they want is the box. And the bragging rights. They are perpetually distracted by the silver gum wrapper...never realizing or caring that it isn't real silver. And, unfortunately there are many more people like that in western consumer society than otherwise.
And just by their numbers and insouciance, they drive attitudes and expectations and prices.
And that's why most cachet brand RTW shoes are over-priced. You're not paying for the quality or excellence or workmanship, or even better techniques and materials. You're paying for the shine and the designer (who in reality is an underappreciated artist...at least in their own minds) and the right to say "that shoe cost me $xxxx.xx."
A quality, handwelted bespoke shoe does not have to cost more than $2k and that's hardly comparable to a $2m car. Not when many mass manufactured RTW brands are that or more.
The pretense begins in inexperience and ignorance (often wilful) and percolates upward through every strata of consumer society.
If the same thinking were applied to wine or suits or watches...or even Art...nothing would rise above the commonplace. And while that might reduce the level of pretense and self-absorption in society simply by reducing everyone to the lowest common denominator it would impoverish us all.
In my professional opinion...
My point was Allen Edmonds were the toyota corrolla. Bespoke shoes, AFAIK, are closer to 4k than 2k, if not more. Others, even more.