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Industry Article: 2008 Most Prestifious Men's Luxury Brand

Discussion in 'Classic Menswear' started by heard546, Nov 25, 2008.

  1. RJmanbearpig

    RJmanbearpig Senior member

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    Glennie may be the world's most pestiferous men's brand.
     
  2. billsayers

    billsayers Senior member

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    If anything, the results of this survey show the power of Marketing and brand equity. A lot of the brands listed have reached a status (a la Mercedes, Lexus, etc...) where brand image and status takes precedence over actual quality and craftsmanship.

    This survey of wealthy individuals show that noone is immune to the marketing machine and consumerism that have such a strong role in our lives.
     
  3. robasaurus

    robasaurus Senior member

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    Like you said, if someone never heard of a brand, it's hard to trust most sales rep on it lol. On an other note, do you find ur clients more incline to respect such "unknown" brand if they saw the price-tag at comparable price point of these popular brands?

    I find the opposite, in fact. If the garment carries a comparable price tag but the client has not heard of the brand before, they generally have a tough time believing said garment to be worth that kind of money. Of course, this has to be taken with a grain of salt as I live in Calgary, Canada and many of the customers I deal with are total hicks.

    [​IMG]

    [​IMG]
     
  4. yo!

    yo! Senior member

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    I might be a little late to the party but, Calvin Klein should not be on that list.

    Calvin Klein is the biggest joke of a designer brand ever. Their standard line is absolute rubbish and the fit is essentially standard retail boxy.

    They do have others like CK and Calvin Klein Collection which may be better, but what kind of a brand can allow its main line (Calvin Klein) to be such crap and still retain a designer reputation? This is where clever marketing comes in, me thinks...
     
  5. heard546

    heard546 Senior member

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    I became aware of the brand because I saw some ties for sale on ebay. Not much exposer beyond that. However, the bidding prices where numerous and rather high. So, I assumed that it must be a luxury brand because some my customers were bidding against me. Of course I lost.

    tony

    There is no reason to go beyond...

    [​IMG]

    [​IMG]


    - B
     
  6. mkarim

    mkarim Senior member

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    I might be a little late to the party but, Calvin Klein should not be on that list.

    Calvin Klein is the biggest joke of a designer brand ever. Their standard line is absolute rubbish and the fit is essentially standard retail boxy.

    They do have others like CK and Calvin Klein Collection which may be better, but what kind of a brand can allow its main line (Calvin Klein) to be such crap and still retain a designer reputation? This is where clever marketing comes in, me thinks...


    I couldn't agree more. I can say the same thing about Guess.
     
  7. dkzzzz

    dkzzzz Senior member

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    I might be a little late to the party but, Calvin Klein should not be on that list.

    Calvin Klein is the biggest joke of a designer brand ever. Their standard line is absolute rubbish and the fit is essentially standard retail boxy.

    They do have others like CK and Calvin Klein Collection which may be better, but what kind of a brand can allow its main line (Calvin Klein) to be such crap and still retain a designer reputation? This is where clever marketing comes in, me thinks...


    True, but CK is still much more designer then say Ralph Lauren.
     
  8. dopamine

    dopamine Senior member

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    I honestly am having trouble coming to terms with the fact that anyone would consider Tommy Bahama to be a luxurious brand. Every time I see one of the print ads I instantly cringe.

    Even the name screams middle-aged balding white male on vacation in the tropics in a 3-star hotel with a slightly dysfunctional family.
     
  9. dopamine

    dopamine Senior member

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    True, but CK is still much more designer then say Ralph Lauren.

    At least Ralph Lauren sources some good stuff. CK should mostly be thrown in the trash.
     
  10. DocHolliday

    DocHolliday Senior member Dubiously Honored

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    Even after all it's been through, Brooks is still up there.

    More shocking, though, are Nos. 5 and 6. Calvin Klein and Canali??

    [​IMG]
     
  11. polar-lemon

    polar-lemon Senior member

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    Following are the 23 luxury men's fashion brands that were rated
    (alphabetical
    order):


    Only pointed out because I initially thought that as well...
     
  12. ml77

    ml77 Member

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    I wonder why they don't give a list with the actual order, it'd be interesting. Last year Brioni was first.
     
  13. DocHolliday

    DocHolliday Senior member Dubiously Honored

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    Hrm, perhaps I should have read more closely.
     
  14. acidboy

    acidboy Senior member

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    The exclusion of brands like Kiton, Lattanzi, JL and the likes means prestigious is synonymous to popularity rather than exclusivity?
     
  15. ppllzz

    ppllzz Senior member

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    now that i think about it, zegna is pretty badass. their advertisements are classy and awesome at the same time.
     
  16. Opermann

    Opermann Senior member

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    I'm surprised to see that Borrelli was not even considered. Maybe because their distribution is so limited and they don't spend advertising dollars in magazines? hmmm...
     
  17. mkarim

    mkarim Senior member

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    Even the name screams middle-aged balding white male on vacation in the tropics in a 3-star hotel with a slightly dysfunctional family.

    I know some people who wear TB and who fit that exact profile!!!
     
  18. mkarim

    mkarim Senior member

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    At least Ralph Lauren sources some good stuff. CK should mostly be thrown in the trash.

    Agree. CK gets crappier every time.
     
  19. Flieger

    Flieger Senior member

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    I know some people who wear TB and who fit that exact profile!!!

    No not thom browne...
     

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