I loathe A&F and the like. I think they are literally bad for America. I don't know about that. While I'm generally not a fan of their stuff, it's better to have kids growing up dressing in polos and the like rather than the flat brimmed caps and 4XL t-shirts. The A&F style makes for an easy shift into an appropriate adult style. We do have one guy who comes to the shop to buy cigars, he's gotta be 50, and he's always wearing the super-destroyed jeans, Hollister or AE sweatshirt, and Uggs. It's mildly entertaining.