I don't think blogs or bloggers have nearly as much impact as they think on actual sales. I think maybe three blogs impact sales. I think there is an overwhelming supply of them to the point where most of them are useless. They are glamorized facebook profiles. I think putting the Rubinacci's and Ambrosi in with a conversation about bloggers isn't really appropriate because while somebody like Luca may get photos taken of him, I know many people who just know him as "that guy". I kind of think that somebody like Ambrosi who might have had the number one Google hit being Foo's thread was only due to Foo's thread being one of the few things about him on the internet. I still think there is not a lot out there that explores the world of tailoring. There are a few, Will is one of the big ones. But it is like, ok, if you don't care about trends and fashion what's for you?