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I do not understand Zee & Co.

Discussion in 'Streetwear and Denim' started by UserNameToronto, Jun 28, 2013.

  1. UserNameToronto

    UserNameToronto Senior member

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    I do not understand Zee & Co, the UK high street retailer.

    On one hand, the window displays look great. The shop on my high street carries lovely Barbour jackets and sharp gingham shirts. I ought to love this place.

    But when I go inside, it's chav-central. The brands and prices are mid-to-high end, but the folks in the shop look like more of a JD Sports / Wetherspoons pub crowd. As a non-Brit, I do not understand this place at all, and feel more comfortable getting Ben Sherman and Fred Perry shirts at John Lewis instead.

    Am I missing something? Is it SF-approved?
     
    Last edited: Jun 28, 2013


  2. UserNameToronto

    UserNameToronto Senior member

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    Well, I see no one else gets it either!
     


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