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How old does this guy look? How old do you think he is?

A.L.Z.

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I work in advertising, and we were having this discussion: How old does this guy look? What age/demographic/social demographic group does he represent/target/appeal to? Would you consider him handsome/good looking? PS I am just referring to the guy--not the background, not the particular clothes, not the particular stage or setting, just the guy. Any advice would help
 

ter1413

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47
 

A.L.Z.

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Originally Posted by ter1413
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ok,
more please, like a few words as to why
also, as to the other questions?
 

mack11211

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Looks about fifty.

Useful for targeting fiftysomethings.
 

Nil

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A 50-something bear.
 

GSquared

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I don't mean to be harsh on this, but he's a decent looking guy. I'd say about 45ish (maybe a smidge younger). I think he would do really well in an ad for a Snuggie or some infomercial, but not more than that (Print, etc). He kind of looks like a really nice dad with kids that are about 10-15.

The more I study it, his eyes (dark eyebrows) look younger than his hair (balding and gray) and face. If he lost some weight in his face, he would look 5 years younger.

That being said, not a bad looking guy. Hope that helps.
 

Gus

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I work in advertising, and we were having this discussion:
How old does this guy look?

--45


What age/demographic/social demographic group does he represent/target/appeal to?

--Looks upper middle class

-- I would say he lives in a major city or surrounding area due to his grooming.

--Seeing his clothing he isn't US, probably Swiss, German. (maybe Canadian )

Would you consider him handsome/good looking?

---Better than average but not an advertisers ideal of handsome.

PS I am just referring to the guy--not the backgro


OK, so tell us who he his and his status....
 

A.L.Z.

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Originally Posted by GSquared
I don't mean to be harsh on this, but he's a decent looking guy. I'd say about 45ish (maybe a smidge younger). I think he would do really well in an ad for a Snuggie or some infomercial, but not more than that (Print, etc). He kind of looks like a really nice dad with kids that are about 10-15.

The more I study it, his eyes (dark eyebrows) look younger than his hair (balding and gray) and face. If he lost some weight in his face, he would look 5 years younger.

That being said, not a bad looking guy. Hope that helps.


Thanks...helps a lot! I'll garner a few more opinions...and then post what we intended this as...
 

A.L.Z.

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Originally Posted by pocketsquareguy
I work in advertising, and we were having this discussion:
How old does this guy look?

--45


What age/demographic/social demographic group does he represent/target/appeal to?

--Looks upper middle class

-- I would say he lives in a major city or surrounding area due to his grooming.

--Seeing his clothing he isn't US, probably Swiss, German.

Would you consider him handsome/good looking?

---Better than average but not an advertisers ideal of handsome.

PS I am just referring to the guy--not the backgro


OK, so tell us who he his and his status....


ok...thanks. I'll garner a few more responses, and then post
 

NH_Clark

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mid-fifties of eastern european origin.. living in Canada and hard up for cash so picked up a gig modelling a god-awful line of Canadian-noveau chic crap.
 

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