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Has Raw Denim Run its Course?

Discussion in 'Streetwear and Denim' started by El Argentino, Feb 19, 2013.

Has raw denim receded as a force in streetwear, #menswear, and the like?

  1. Yes

    12 vote(s)
    20.3%
  2. No

    47 vote(s)
    79.7%
  1. El Argentino

    El Argentino Senior member

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    Heaven forbid a discussion thread pop up in recent SF-times that doesn't divulge into a "WERE 2 KOP??/?" fest.

    Seriously though - has time been called on raws? In comparison to when I first stumbled on the boards, let alone when I finally joined, seems like there has been a serious drop off in activity (especially amongst older users) regarding raw denim. The LVC threads, PBJ, Momotaro and the like don't seem to be nearly as populated as in former years. These treasure trove threads with fit pics, denim experience, sizing information etc. just seem to have dried up in comparison to former use.

    The B/S too is now almost exclusively RRL or LVC, heavily washed and likely outlet-bought, or the occasional missizing on N&F or APC with people trying to shove their balls in something obviously too small. Really amazing B/S denim is hard to come by - the Samurais, Eternals, Skulls, Somets all seem to have just dried up. No one seems to be experimenting with these brands anymore - branching outside of what's slowly popping up at Barney's, Nordstroms and the like.

    Has raw denim been overplayed since 2007? With the death of workwear, is the market drying up, or has it reached a saturation point where now the general public is keyed in and therefore only the lowest price stuff survives? I know that I personally find myself reaching more and more frequently for various chinos or other pants as opposed to my denim rotation, despite loving each pair I have available.

    Thoughts? If in agreement, at what point did raw jawnz jump the shark?
     
  2. afixedpoint

    afixedpoint Senior member

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    N&F and APC emphasize slimmer and tapered models, whereas PBJ and Samurai seem to have more straight leg or relaxed models. I bet if Samurai/PBJ/Oni/etc. offered more models like the SkinnyGuy or WeirdGuy, they might see an increase in popularity. Out of the fancy Japanese brands, Momotaro offers the Tight Straight and Skinny Straight, which may explain why it is more popular than other brands of similar ilk.
     
    Last edited: Feb 19, 2013
  3. cyc wid it

    cyc wid it Senior member

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    Momotaro's tapered cut is a step in the right direction. Wearing business casual 5 days a week really limits my chances to truly break in raws these days though. The construction / details / materials are still top notch.
     
    Last edited: Feb 19, 2013
  4. cyc wid it

    cyc wid it Senior member

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    -WTF MOAR DOUBLES-
     
    Last edited: Feb 19, 2013
  5. Distorbiant

    Distorbiant Senior member

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    Maybe on styleforum? This site follows different trends than the norm.

    Raw Denim has always been more about the hobby than the aesthetic. (And that's not to say that the aesthetic isn't a nice bonus!)
     
  6. El Argentino

    El Argentino Senior member

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    I can see some of the argument on the "skinnier" models as of late.^^ Points there. But heavy taper has been working on the market since '08-'09 at least, no?
     
  7. Rompson

    Rompson Senior member

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    I don't think raw denim has run it's course. The focus in SWD is now the outfit as a whole, rather than denim being the star and everything else playing second fiddle. That doesn't mean that raw denim is over though. If anything it's reaching mass saturation with the general public about now.
     
  8. benjamin831

    benjamin831 Senior member

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    I'm pretty sure raw denim is at its peak. With stores like Gap and J.Crew marketing them as a staple wardrobe item, its hard to say that they're on their way out. For me personally, I think I'll be wearing raw denim for a heck of a long time. I can't imagine myself buying thin, floppy, pre-washed stuff after having experience 15oz Japanese denim. I am, however, branching out into American denim. I'm thinking about buying some Tellasons. Their cut seems quite interesting and I'm intrigued to see how Cone denim performs.
     
  9. LA Guy

    LA Guy Opposite Santa Staff Member Admin Moderator

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    It is actually resurgent after several seasons of colored and washed denim being dominant in the market. In the long run, it will probably retain a good niche market. However, things like super heavy denim have really always been for hobbyists, and will most likely remain that way. Fashion is not "cyclical", but different trends do wax and wane. The one thing that we do see more of, and this is nearly entirely a result of modern technology, is an unprecedented degree of nearly instantaneous and intense amplification of trends that can start at and emanate from a relatively small source, say, a single member on Styleforum, or a popular blog, or a set of popular blogs. Influence propagation is a very interesting and applicable branch of mathematical research.
     
    6 people like this.
  10. Raindrop

    Raindrop Senior member

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    I think it was really for enthusiasts/hobbyists. People jumped on and off the wagon when they realized wearing rigid denim w/o washing everyday to create a fade wasn't for them.
     
  11. AriGold

    AriGold Senior member

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    I'm getting back into the raw denim. I think that chinos and other types of pants have become much more popular lately. However, whilst i believe I will always wear raw denim, i have actually thought about getting a washed pair, where 3-4 years ago I would not even contemplate the idea.
     
  12. El Argentino

    El Argentino Senior member

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  13. gaseousclay

    gaseousclay Senior member

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    Raw denim isn't dead. If anything, the emergence of denim brands like RT, 3sixteen, N&F, etc., has created more awareness of quality. Look at what has happened with Levi's. They're still sold everywhere but the company is a former shell of what it once was. The last pair of Levi's I bought (513's) were cheap, and by cheap I mean they looked and felt cheap and were made from the tears of 10 year old Indian children. Unfortunately, companies like Levi's have been profit driven for years and are only concerned money, not quality. Raw denim may be a niche market but I believe the main appeal is hand-made, high quality and fair labor.
     
  14. Mauro

    Mauro Senior member Affiliate Vendor

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    Breaking in denim has been happening since denim was created and it's still going strong. I would consider this a very strong run. Just because it's not mainstream doesn't mean it's dead.
     
  15. El Argentino

    El Argentino Senior member

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    I've been looking at the rate of comments on things like the LVC thread, Momotaro, PBJ, etc. threads here on the forum. Almost no movement on any of them in 6 months or so. This compared to when I joined in the rawjawnz heydey of 2009/2010 when everyone and their mother was sitting in bathtubs, soaking denim, and then having to flip too-small pairs on the b/s.
     
  16. LA Guy

    LA Guy Opposite Santa Staff Member Admin Moderator

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    The brands that people are interested in is different, as are the pricepoints. The new $300 jeans are $200 jeans. Brands like Taylor Stitch, Gustin, Rogue Territory, 3sixteen and naked&famous, get a lot of looks and mentions. The interest has shifted away from "repro" jeans to modern cut jeans that are nevertheless offering many of the characteristics of those repro brands.
     
  17. gaseousclay

    gaseousclay Senior member

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    yep. I would also add that the lack of commentary does not mean raw denim has run its course. If that were the case then denim brands like RT, 3sixteen, etc., would've gone out of business a long time ago.
     
  18. johanm

    johanm Senior member

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    For me it's the fact that raw denim just takes too long to fade if you don't wear them everyday, and the lack of stretch makes it hard to achieve a comfortable+slim fit.
     
  19. Mauro

    Mauro Senior member Affiliate Vendor

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    Just because movement on the threads is slow doesn't mean sale are dipping or people are not interested in Raw denim. If you really wanted to know about raw denim I'd ask Jay ( Blue Owl) or Kiya ( Selfedge). I bet that their sales are still strong. SF is a fickle beast. I know first hand.
     
    Last edited: Aug 11, 2015
  20. Mauro

    Mauro Senior member Affiliate Vendor

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    You are choosing the wrong denim. It's not entirely your fault. 98% is the brands you are looking at. There are some very cool denims with different weights and textures that most of your "go to" brands won't even look at.
    As I have been saying for many years "selvage" killed the denim world.
     

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