So my wardrobe was 90% Lewin 10% H&C. Always preferred Lewin but bought a few H&C on a typical 5 for £100 sale. Recently Harvie & Hudson had some sale shirts at £20 (maybe just short of $30 USD??) Bought 2 as a trial to see how they compared to Lewin and whether the full price of £55 is worth it. (Let's be honest, Lewin never has full price shirts they are £25 max on multibuy) Wow. I'm converted!! The softness of the cotton is amazing. Ordered 3 more already. The fit is great. (I have a fat neck so 16/33 is size) Will definitely be buying more but that's not taking anything away from Lewin as for the price I think they are fantastic quality but there is definitely a difference in feel. (Maybe not in look to other people though) Does anyone else see the price difference worth it or is it too close to call? Is 5 for £100 too good a deal to pass up?? Also, has anyone had experience with the White Label shirts from Lewin? Think they are £70+ and are 120/140/160 and 180's. Are they worth the money? They were not in store where I live and only available on line so I can't feel the difference??