gianluca
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- Apr 20, 2008
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A little off topic, but I think most if not all at of Macy's Alfani stuff is made in Korea. Before my tastes got more refined I bought one Alfani suit, made in Korea of Italian fabric. It really isn't a bad suit for the money, though. I actually like it better than the one John W. Nordstrom suit I purchased in that pre-enlightened era. I also have two made-in-Korea Alfani sport coats that are going to the Goodwill to make room for my next Chan orders when they arrive.
It is perhaps significant that many low- to middle-end marketers (roughly MW to Macy's) will give their house brands Italian names--"Alfani," "Tasso Elba," "Versini" and whatnot--to create a perception of quality.
Another indicator of the perception "Italian=style and quality": One of my stepson's fraternity brothers was admiring the necktie my boy had borrowed from me. When he saw that bore a "Made in Italy" label, he said, "Oh, no wonder it's good." The fact that it also bore the name "Brioni" was of no moment to him at all!
It appens everywhere in the world. From China to Germany to Brasil. You have hundreds of fake Italian names for everykind of products. Isn't it incredible? And we, Italians, do not realize what kind of allure is surrounding our Lifestyle. Even worse, in some cases we destroy it.
In my opinion everything is related to the fact that Italians are often egocentric, they what to distingish themseft with the best or with an exclusive garment. In other countries this is rare.