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Got my free copy yesterday, too. I'm not so impressed: it's basically the same thing as "Lucky" (i.e., pictures of things to buy), except for guys. Very little of the merchandise is high end.
But it's certainly the best free magazine I've ever received.
They have a "valet" service that is supposed to get you specific items featured in the magazine. Â In the first issue (Matt Damon on cover) there were "t" shirts that I was interested in. Â They claimed to have them at Barneys....so I went there and they had no idea what I was talking about. Â Sent an email to the "valet"....nothing. Â Sent another...got the "order form" requiring my CC # and info - with no sense of when or if anything would happen. Â Four weeks later - still nothing from Vitals Valet. Â So I "cancelled" the order and found the "t" shirts myself. Â Great idea - poorly executed (so far).