it is for the fall collection. I have ordered 15 meters of a few patterns assuming the mill accumulates enough orders to put in to production. There are some nice things in the in stock book, but not that many. Where did you see these? Geneva doesn't keep inventory. Yup - saw these cards at a friend's place (she is a designer). Geneva does have the blue Pronto stock book though, but, as you said, no inventory on hand. Lot of stuff in Pronto that I like.