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Eton versus Brooks Brothers

W.R.

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In terms of quality of the garments used and the fine work that goes into crafting a shirt, how would you compare Eton to Brooks Brothers?

Over here in Sweden, Eton, strangely (being a Swedish company) is far from having the best reputation. Brooks Brothers, on the other hand, is almost worshipped by many Swedish style bloggers and clothing experts, although there are zero retailers of Brooks Bros shirts in Sweden.

Why might this be the case?
 

MrChris

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I have 2 Eton shirts, I like the fabric quality, they don't get very wrinkled even after an entire days use. On the other hand the button stiching is not very good, the buttons get loose quickly.

Pretty decent shirt, nothing spectacular though.
I have no experience of BB.
 

Big Bird

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Sorry but you are wrong. Brooks Brothers are sold at NK in Stockholm.

My layman opinion is that they quality wise are about the same. However, for the last ten years I almost exclusively wear BB shirts (which I order online or buy at their London store) and only have a couple of Eton shirts in my rotation.

The Swedish style bloggers love for BB is just a fad and one should not draw any conclusions about the quality of the shirt's cloth or construction from that.
 

ThaneK

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No comparison between Eton and BB; the Eton is far superior. The fabrics are among the very best (heavy and soft) in any shirt, and the tailoring is much cleaner. When I bought my first I was temporarily miffed to learn it did not have removable collar stays, but after wearing with a few different jackets/suits, I realized that both with and without tie it laid/rolled perfectly on its own.

Eton is 2-3 quality categories above Brooksie in every way.
 

MyOtherLife

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No comparison between Eton and BB; the Eton is far superior. The fabrics are among the very best (heavy and soft) in any shirt, and the tailoring is much cleaner. When I bought my first I was temporarily miffed to learn it did not have removable collar stays, but after wearing with a few different jackets/suits, I realized that both with and without tie it laid/rolled perfectly on its own.
Eton is 2-3 quality categories above Brooksie in every way.

+1
I have about a dozen from each maker. I absolutely love the reliability of Eton non-iron shirts. They really do hold up superbly under even the heaviest full days usage. I highly recommend Eton.
 
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lasbar

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+1
I have about a dozen from each maker. I absolutely love the reliability of Eton non-iron shirts. They really do hold up superbly under even the heaviest full days usage. I highly recommend Eton.

I never tried Eton...

I might give it a go next time..
 

Owen Meany

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I purchased 5 Eton's earlier this year and really like them, in fact they have become the preferred shirt in my rotation. My highest end shirts (Borrelli) win out in terms of materials quality but the non-iron keeps the Eton looking good all day but most of all they just fit me perfectly.

For reference, I have many H&K, BB, H&H, Nordstrom, Borrelli and next I want to try T&A.
 

UncleCozy

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No comparison between Eton and BB; the Eton is far superior. The fabrics are among the very best (heavy and soft) in any shirt, and the tailoring is much cleaner. When I bought my first I was temporarily miffed to learn it did not have removable collar stays, but after wearing with a few different jackets/suits, I realized that both with and without tie it laid/rolled perfectly on its own.

Eton is 2-3 quality categories above Brooksie in every way.

 

If you rate Eton among the very best, you surely haven't tried the very best. I'd perhaps rate Eton a notch above BB, but I have Eton shirts that are worse than BB's.

They're exceedingly overpriced in my opinion, that being said, their crease-free/non-iron range does the job quite well.
 

div25sec9

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It depends on the shirt. I have Etons that are average, and others that are awesome. One I have is equivalent to my Borelli; they are equel in materials, the Borelli would win out on the craftsmanship side, the Eton in fit. All the Brooks Brothers I have come across have nothing on them.
 

Getzione

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No comparison between Eton and BB; the Eton is far superior. The fabrics are among the very best (heavy and soft) in any shirt, and the tailoring is much cleaner. When I bought my first I was temporarily miffed to learn it did not have removable collar stays, but after wearing with a few different jackets/suits, I realized that both with and without tie it laid/rolled perfectly on its own.

Eton is 2-3 quality categories above Brooksie in every way.

 


If you rate Eton among the very best, you surely haven't tried the very best. I'd perhaps rate Eton a notch above BB, but I have Eton shirts that are worse than BB's.
They're exceedingly overpriced in my opinion, that being said, their crease-free/non-iron range does the job quite well.


I have a wide experience with Eton, and to say that the fabrics are "among the very best in any shirt" is just silly. And makes me think you work for Eton?
They are however of a fair quality. As mentioned here they dont crease much, due to the treatment they use on the fabrics. I like them for more casual wear.
 

Loathing

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It's true that Eton shirts don't crease and the collars and cuffs stay nice and sturdy, and the fabrics look glossy and feel very soft, but they are chemically treated. The buttons are also plastic on the vast majority of their shirts, and none of the stitching is done by hand. In short, they function well as shirts, particularly for travel/airports, &c., but they are not are very high quality really, esp. for the full retail price.
 

Cant kill da Rooster

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I have a wide experience with Eton, and to say that the fabrics are "among the very best in any shirt" is just silly. And makes me think you work for Eton?
They are however of a fair quality. As mentioned here they dont crease much, due to the treatment they use on the fabrics. I like them for more casual wear.

They are a good midrange shirt and def better than BB. I often buy them on sale for $150 or less which I think is a good deal.


It's true that Eton shirts don't crease and the collars and cuffs stay nice and sturdy, and the fabrics look glossy and feel very soft, but they are chemically treated. The buttons are also plastic on the vast majority of their shirts, and none of the stitching is done by hand. In short, they function well as shirts, particularly for travel/airports, &c., but they are not are very high quality really, esp. for the full retail price.

I haven't seen one with plastic buttons. In fact, always MOP. Possible that they carry a separate euro brand?
 
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