Discussions about the fashion industry thread

[dieworkwear]

Because you can buy and keep things with said VC money.

vc money is rented capital

 

[LA Guy]

vc money is rented capital

That's if you think that the idea can succeed.

 

[Nyarlathotep]

Honestly for it to work (as in become a real economic activity not just some fake stuff like 90% of tech companies) it would have to remain niche (renting really high-end sought after clothing) as it can be seen as some costume/special event rental and this is already a category people have integrated or our relationship with clothing would have to be changed to fully detach the utilitarian and self-referential aspects of clothing (not gonna rent for that) from the pure self-expression and social positioning ones (can rent for that).

Yeah, and like someone already said, women would probably be more susceptible to the idea. Say, Betty is getting her master's degree and wants to make a splash but can't spring for that Dior dress? The biggest problem would imo be damage, especially with vintage pieces.

Why not try to build something with friends that share fashion as a hobby instead of trying to immediately monetize or scam some VC money?

We're not actually doing anything but making fun of the whole disruptive pivotbro phenomenon.

 

[Fuuma]

Yeah, and like someone already said, women would probably be more susceptible to the idea. Say, Betty is getting her master's degree and wants to make a splash but can't spring for that Dior dress? The biggest problem would imo be damage, especially with vintage pieces.



We're not actually doing anything but making fun of the whole disruptive pivotbro phenomenon.

I think straight dudes into fire fits would also be a major market, I mean they want to show up with specific pieces to send a very targeted message.

 

[dieworkwear]

The Flat Head files for bankruptcy. =(

RIP to a legendary brand.

アメカジブランド「THE FLAT HEAD」を展開、グローバルユニット（長野）など2社が民事再生を申請（帝国データバンク） - Yahoo!ニュース

（株）グローバルユニット（TDB企業コード：330243081、資本金3500万円、長野県千曲市内川125-3、代表小林昌良氏）と（株）フラット・ヘッド（TDB企業コード：330299694、資本金 - Yahoo!ニュース(帝国データバンク)

headlines.yahoo.co.jp

 

[armellod.e]

The Flat Head files for bankruptcy. =(

RIP to a legendary brand.

アメカジブランド「THE FLAT HEAD」を展開、グローバルユニット（長野）など2社が民事再生を申請（帝国データバンク） - Yahoo!ニュース

（株）グローバルユニット（TDB企業コード：330243081、資本金3500万円、長野県千曲市内川125-3、代表小林昌良氏）と（株）フラット・ヘッド（TDB企業コード：330299694、資本金 - Yahoo!ニュース(帝国データバンク)

headlines.yahoo.co.jp

Damn, I hadn't even realized labels like Flat Head were in danger. Is it just about general problems with retail business previously discussed? Or has American casual taken a hit? What's taken its place? Paraboot, English heritage and the like? Or is that on the outs too? Can't understand the Japanese retail landscape.

 

[thatboyo]

Didn’t they announce a change in their direction just a few months ago?

Loved my self edge x flat head jeans from like a decade ago. Can’t fit them anymore though

 

[dieworkwear]

Surprised to see how Ovadia has changed over the years and wonder how it affects their business. They started with the whole hashtag menswear thing, then moved to a sort of SLP rocker look and now sell tie-dyed shirts with Dead-head inspired logos. The site has leopard print shorts, track pants, and other very "of the moment" items.

The prices though aren't cheap. T-shirts are $120, track pants are $250, outerwear ranges anywhere from $300 to $1,600 (prob more of a flagship piece). Their prices aren't as expensive as more well-recognized designer brands, but they're solidly in a designer tier.

I assume their customer is just the guy who cycled from #menswear to SLP to Deadhead, but is that sort of guy really just buying Ovadia the whole time? Or do they spend a lot to acquire each new customer? It seems like a crazy business model for a non-fast-fashion brand. Who pays a premium for a brand without that kind of "authenticity" and designer vision? But rather is just following whatever trend is of the moment?

 

[LA Guy]

Surprised to see how Ovadia has changed over the years and wonder how it affects their business. They started with the whole hashtag menswear thing, then moved to a sort of SLP rocker look and now sell tie-dyed shirts with Dead-head inspired logos. The site has leopard print shorts, track pants, and other very "of the moment" items.

The prices though aren't cheap. T-shirts are $120, track pants are $250, outerwear ranges anywhere from $300 to $1,600 (prob more of a flagship piece). Their prices aren't as expensive as more well-recognized designer brands, but they're solidly in a designer tier.

I assume their customer is just the guy who cycled from #menswear to SLP to Deadhead, but is that sort of guy really just buying Ovadia the whole time? Or do they spend a lot to acquire each new customer? It seems like a crazy business model for a non-fast-fashion brand. Who pays a premium for a brand without that kind of "authenticity" and designer vision? But rather is just following whatever trend is of the moment?


View attachment 1233066

Did you just check on the brand after all these years? The transition may have been less jarring had you followed them the whole time. It's very possible that the entire process was evolutionary. I mean, even the tastes on the more traditional side of Styleforum has changed rather dramatically, spearheaded by leaders whose own tastes have evolved over the good part of a decade.

 

[dieworkwear]

Did you just check on the brand after all these years? The transition may have been less jarring had you followed them the whole time. It's very possible that the entire process was evolutionary. I mean, even the tastes on the more traditional side of Styleforum has changed rather dramatically, spearheaded by leaders whose own tastes have evolved over the good part of a decade.

I check on them every season or two. The changes from season to season are pretty jarring. There are jokes about it among people who attend their fashion shows.

 

[LA Guy]

I check on them every season or two. The changes from season to season are pretty jarring. There are jokes about it among people who attend their fashion shows.

Fast fashion at designer prices?

 

[dieworkwear]

I don't know if this belongs here, but I can not keep up with UK politics. The way Brexit is developing is absolutely crazy.

Recently sold some fabric, which will be shipped out of the UK. Some customers based in Western Europe asked if I can hold off on shipping until they find out what's going on with Brexit (the delivery is supposed to happen sometime in late October/ late November, which is on the cusp of the Brexit deadline). I don't know if this is par for the course for people in the trade working on scheduled deliveries.

Also pound dropping today to below 1.20 for USD exchange.

 

[GG Allin]

I don't know if this belongs here, but I can not keep up with UK politics. The way Brexit is developing is absolutely crazy.

Recently sold some fabric, which will be shipped out of the UK. Some customers based in Western Europe asked if I can hold off on shipping until they find out what's going on with Brexit (the delivery is supposed to happen sometime in late October/ late November, which is on the cusp of the Brexit deadline). I don't know if this is par for the course for people in the trade working on scheduled deliveries.

Also pound dropping today to below 1.20 for USD exchange.

I can't keep up with what's going on there either. All I know is that it's a catastrophe.

 

[Racing Green]

Front row seat here in Ireland for the Brexit shitshow. Biggest personal issue for me is the threat of tax and charges on online shopping from the UK.

 

[bamgrinus]

Me, waiting for the Pound to dip lower (so I can buy more shoes)