I personally find a bit of a cop out, as its too easy just to pick a chair from the archive and then restart the carousel. Fritz Hansen and ClassicCon used to do the exact same thing, but they have at least woken up.
I'm not saying they need to pick designers straight out of the academy, but at least pick someone without a tombstone. Fritz Hansen started working with Jaime Hayon, Cecilie Manz, Kasper Salto etc. and their pieces sell equally well as the AJ ones. So I don't see why Carl Hansen can't find some living designers, who like to do wooden pieces. Inoda+Sveje, Søren Ulrik Petersen, Christian Flindt, Hans Sandgren Jakobsen, Salto & Sigsgaard, Space Design, would all be great options and they are just a few of the danish ones.
All designers want the same thing, to sell their stuff and have it become a classic. So working with Carl Hansen etc. isn't a bad thing, it gives them an infrastructure and the ability to get their designs out to the masses, which smaller firms or one man band setups can't.
I'm not saying they need to pick designers straight out of the academy, but at least pick someone without a tombstone. Fritz Hansen started working with Jaime Hayon, Cecilie Manz, Kasper Salto etc. and their pieces sell equally well as the AJ ones. So I don't see why Carl Hansen can't find some living designers, who like to do wooden pieces. Inoda+Sveje, Søren Ulrik Petersen, Christian Flindt, Hans Sandgren Jakobsen, Salto & Sigsgaard, Space Design, would all be great options and they are just a few of the danish ones.
All designers want the same thing, to sell their stuff and have it become a classic. So working with Carl Hansen etc. isn't a bad thing, it gives them an infrastructure and the ability to get their designs out to the masses, which smaller firms or one man band setups can't.