reidd
Distinguished Member
- Joined
- Jan 22, 2010
- Messages
- 1,090
- Reaction score
- 1,050
Haven't tried that one yet, but they definitely got the memo about replacing their tired, drab Mad Men era labeling with the hip, 30s feel, post-prohibition labeling to goose sales..
All these whisky rebrands invariably leave me feeling cold. Something so charming about the dated look of the older labels.
Rebrands almost always carry a nice little price bump as well just to add a little insult to injury.