Antonio Meccariello Shoes

[bernoulli]

His fixed costs are much lower than Carmina's. No marketing and other types of overhead, such as rent for physical stores and the labor associated with that.

Of course, his volume is also much smaller, but his break-even point is orders of magnitude smaller than that of a larger brand.

Now, I am not impliying he should keep his prices down; it is all about price-elasticity of demand and his long-term strategy. It is just that a comparison with Carmina is not the way to go.

Wow, those are Carmina prices. I don't know how he can make a profit at that price point with the handwork and Western European labor costs.

 

[BColl_Has_Too_Many_Shoes]

Yes. I didn't think of the health consequences.

Exactly. ??

 

[ajay199127]

His fixed costs are much lower than Carmina's. No marketing and other types of overhead, such as rent for physical stores and the labor associated with that.

Of course, his volume is also much smaller, but his break-even point is orders of magnitude smaller than that of a larger brand.

Now, I am not impliying he should keep his prices down; it is all about price-elasticity of demand and his long-term strategy. It is just that a comparison with Carmina is not the way to go.

Plus Carmina is 341 euros for Adelaide incl of worldwide shipping, so not the same price point

 

[LThomsen]

When will this line be avaliable on line?

 

[Proleet]

Plus Carmina is 341 euros for Adelaide incl of worldwide shipping, so not the same price point

lol not in the US….it’s like 500-550 now

 

[JohnMRobie]

When will this line be avaliable on line?

The black cap toe that @shirtingfantasy posted is available at the moment. The others will be rolled out later this year. Shoot Antonio a message for a private order page if you want to order before they’re live on the website.

 

[BColl_Has_Too_Many_Shoes]

His fixed costs are much lower than Carmina's. No marketing and other types of overhead, such as rent for physical stores and the labor associated with that.

Of course, his volume is also much smaller, but his break-even point is orders of magnitude smaller than that of a larger brand.

Now, I am not impliying he should keep his prices down; it is all about price-elasticity of demand and his long-term strategy. It is just that a comparison with Carmina is not the way to go.

I believe what @otterhound is implying is not a direct comparison to Carmina, but rather what one could potentially receive for a similar price to a Carmina shoe.

Although (and @ajay199127 just mentioned it) the prices are not the same. A difference of, at least, $120 separates the two.

AM would therefore be priced to actually tackle the emerging Chinese HW makers. Most often found in the $550 range or more.

 

[JohnMRobie]

lol not in the US….it’s like 500-550 now

It’s a global economy, my friend. $400-450 available online anywhere at full retail. Many with free shipping.

 

[BColl_Has_Too_Many_Shoes]

lol not in the US….it’s like 500-550 now

Oh wow is Carmina that much now! $550!

 

[BColl_Has_Too_Many_Shoes]

It’s a global economy, my friend. $400-450 available online anywhere at full retail. Many with free shipping.

Ah okay yeah that's what I thought they were, so still a $100+ gap exists between the two.

 

[otterhound]

I believe what @otterhound is implying is not a direct comparison to Carmina, but rather what one could pot potentially receive for a similar price to a Carmina shoe.

Yes, what I was inartfully trying to say was that the Roma line seems like an incredible deal.

 

[BColl_Has_Too_Many_Shoes]

Yes, what I was inartfully trying to say was that the Roma line seems like an incredible deal.

I got you. I knew what you were driving at ??.

 

[JohnMRobie]

Ah okay yeah that's what I thought they were, so still a $100+ gap exists between the two.

Indeed. These are priced very competitively though. About the same as CJ (again ordered from abroad not from their stockists in the US), a touch more expensive than Vass ordered direct, a touch less than the young handwelted brands from East Asia.

I see his target market as the guy who usually buys Carmina or Crockett and is looking for an upgrade or someone who has done the East Asian brands. Probably not Antonio’s existing customers who have bought Argentum but maybe I’m mistaken.

 

[clee1982]

I would personally stick with Argentum HW for dress shoe but if he has more casual stuff coming out from Roma might try it

 

[Proleet]

It’s a global economy, my friend. $400-450 available online anywhere at full retail. Many with free shipping.

Sure but AM without taxes here will not be that much more anymore soon.