dapperdoctor
Senior Member
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- Jun 19, 2012
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Thanks for posting....very good to see thatFor those of you who may have missed AE's president, Paul Grangaard, on Bloomberg Television a few months back . . . this will help make you feel VERY proud to be an AE customer supporting an American Company - which is EXPORTING to China as Chinese customers are buying all of the popular American styles.
Other notes in the video (see below) include:
Since the nose dive of the American Economy - in the last two years AE has recommitted to their core customer base, plus expanded their line of styles to attract a much larger base of customers.
Their 212 step process to manufacture AE shoes have proven the Chinese will not invest the amount of time into producing their kind of shoe. There are no other major competitors for the amount of steps, except Britain and Italy.
Sales are up 45% in the last two years, as an economic indicator.
New sports line includes: Baseball stitching around new Spring Time Loafer (which has a patent), plus new golf line styles - with new spike-less golf soles, including an anti-swaying outer ridge to help golfers stay within their game stance.
New store in China last November proved success with American Styles wanted by Chinese customers, all exported from the USA to China
AE's main focus is Urban, Suburban, Professional Men.
And the video . . .